Recommended Reading
Angry Mother-of-Bride Delivers Important Mindset Lesson

My friend Vance Morris shared a great story on his blog recently about a wedding gone wrong. Mother-of-the-Bride could have let countless mishaps get to her.

But she kept her cool until one thing set her off.  Here’s the story.

Vance unpacks it all and reveals why MOTB is a great mindset model for how to approach your business. 

Recommended Viewing
James Clear: How to Get 1% Better Every Day

I’ve previously recommended James Clear’s bestseller Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones. Great book! Well worth a few hours of your time. 

If you’d prefer a quick summary, check out this video. It offers a great overview which may inspire you to dive deeper…

Essential Reading
Marketing Legend Reveals 7 Copywriting SinsMarketing Legend Reveals 7 Copywriting Sins

Drayton Bird is one of the all-time greats. A copywriting legend.

Whether you’re a professional copywriter working on a 5000-word sales letter or an entrepreneur crafting an email, you can benefit from this wisdom wisdom: 

Drayton Bird’s 7 Copywriting Sins that Strangle Sales.

The first one is something warn against all the time: Talking about yourself instead of your customer. Big sin. Don’t do it. 

Discover the other sins and get all the details here…

Social Media Tips
#ReadThis #ImproveSocialReach

If you’re active on social media or plan to be, here’s a quick read and infographic with some excellent tips on how to use hashtags to improve your reach. #goodadvice

Words to Ponder
Gail Sheehy on Growth

Speaking of James Clear, he shared this great quote in his email newsletter last week from the author and columnist Gail Sheehy:

“If we don’t change, we don’t grow. If we don’t grow, we are not really living.

Growth demands a temporary surrender of security. It may mean a giving up of familiar but limiting patterns, safe but unrewarding work, values no longer believed in, relationships that have lost their meaning.”