Blog

Categories

His Mom Said, “Don’t!” Thankfully, He Did…

By Tom Ruwitch

At the bottom of this email, you’ll see a special invitation to hang out with John Bejakovic — one of the world’s great copywriters and author of one of my favorite books on the psychology of selling. Here’s a little taste of what makes John special… In his book “10 Commandments of Con Men, Pickup…

2026 Done For You

By Tom Ruwitch

I’m going to work with a handful of 1:1 clients beginning in February. We’ll design a customized plan to attract leads and convert them to clients, and my team will implement the plan so you don’t have to do any heavy lifting. Would you like to work with me?

I’ve Made a Crazy Resolution…

By Tom Ruwitch

Happy New Year! See that video below? That’s the first of many to come. My resolution for 2026: Publish at least one new video, every day, for the entire year. 365 days. 365 videos. There! I’ve said it. Cat’s out of the bag. No walking it back now. Check it out. Subscriber to my YouTube…

Looking Forward…

By Tom Ruwitch

Two words I plan to say at midnight when 2025 ends: GOOD RIDDANCE! It’s been a rough year, and I’m glad to see it go. On May 16, an EF-3 tornado tore through St. Louis, leveled my backyard, and ripped the roof off my house. We planned to spend most of 2025 rebuilding. Instead, we…

🎶 Have Yourself a Merry Little Christmas

By Tom Ruwitch

Merry Christmas to you and yours. Hope your day is filled with joy, good food, and the people you love. I’m grateful to have you as part of my online family. And I look forward to great things to come in the year ahead. All the best, p.s. During the holidays, my house is always…

My Favorite New Holiday Tradition…

By Tom Ruwitch

A new addition to my holiday to-do list: Burn the Devil. Not literally. That would be messy and dangerous. And I don’t know where to find the real Devil. But metaphorically, burning the Devil seems like a great plan. I got the idea from the Guatemalans. Every year on December 7 at 6 p.m. sharp,…

I’m Wondering If You…

By Tom Ruwitch

Quick question… When it comes to growing your business in 2026, which is more important to you: 1) Learning new strategies and tactics to attract leads and get them to hire you? 2) Getting help implementing strategies and tactics you already have learned? Please reply and let me know. I’m planning some cool stuff for…

What’s Your Claim to Fame?

By Tom Ruwitch

Yesterday, I told you about Joe Weiss, and how he turned his humble beach-side fish shack into a world-famous restaurant. The seafood restaurateur who brought stone crab claws to the masses. Without stone crabs, Joe may have been just another business owner, struggling to attract client Which got me thinking… What’s your claim to fame?…

A Veteran’s Day story

By Tom Ruwitch

Last night at the Enterprise Center in St. Louis, MO, five minutes into the hockey game between the St. Louis Blues and Calgary Flames, the P.A. announcer asked all veterans in the crowd to stand. Hundreds rose. Those still seated cheered. To my right, five seats down, stood a man, still as a statue, as…

How I Escaped the 3 a.m. Anxiety Spiral

By Tom Ruwitch

For me, Sunday was Sleepless in St. Louis. I tossed and turned as my mind churned about… …the work project that feels overwhelming… …the persistent pain in my shoulder… …the general contractor who is dragging his feet as we try to rebuild my tornado-damaged house. That damn tornado. Rethinking that horror twisted my mind into sleep-strangling…