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Storytelling’s Power — Beyond Marketing

By Tom Ruwitch

Last week I posted a video on social media about completing the final draft of my upcoming book. In case you missed it, you can see the video here: LinkedIn or Facebook. If you comment and say, “Put me on the list,” I’ll send you a .pdf copy before the book appears on Amazon. My high school pal,…

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“I Have Found a System that I Know Will Work…”

By Tom Ruwitch

If you were on the fence about attending my “Proven P.L.A.N.” masterclass today, here’s a story that might motivate you to join us… I had a good day yesterday. One of those “This is why I get out of bed and go to my office” kind of days. It started when one of my clients sent me…

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Good Fortune Has Nothing to Do With This…

By Tom Ruwitch

Legendary copywriter Eugene Schwartz said he never suffered from writer’s block. Never ever. Some may explain that by saying, “He had a ‘gift.’” or “He was a genius.” or “He had the good fortune to be born with what it takes.” But none of that explains how Eugene Schwartz avoided writer’s block. Good fortune has…

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RecomMONDAYtions ~ 2024.07.08

By Tom Ruwitch

Recommended Masterclass  The Proven P.L.A.N. to Create Client-Attracting, Profit-Generating Content — Without Writer’s Block I’m hosting this one on Thursday, July 11 (3 p.m. ET, 12 p.m. PT). I’ll reveal the proven, simple, 4-part system — The P.L.A.N. Framework — to create content quickly and easily, without getting stuck. This is a brand new masterclass…

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RecomMONDAYtions ~ 2024.07.01

By Tom Ruwitch

Recommended Video  The Declaration of Independence | Benjamin Franklin This is an excerpt from Ken Burns’ 2022 film “Benjamin Franklin.” It describes a small but meaningful edit Franklin made to Thomas Jefferson’s first draft of The Declaration of Independence. Here, also, is the transcript of the final product — ratified on July 4, 1776. Recommended Reading  Why…

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No Debate. This Ad’s Great…

By Tom Ruwitch

Want to learn how to create content that attracts leads, keeps them tuned in, and inspires them to buy? Watch this complimentary training: “A Masterpiece Ad Reveals How to Create Story-Powered Super Magnets…” I pulled this training from the archives yesterday after mentioning the masterpiece ad at the Mastermind Book Club meeting. We were discussing…

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RecomMONDAYtions ~ 2024.06.24

By Tom Ruwitch

Recommended Video  How NOT To Make an Offer (And What to Do Instead) From the YouTube description: “When it comes to making the offer – the moment you let your prospects know about your product or service and then ask them to give you money for it – there’s a mistake almost every business owner…

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RecomMONDAYtions ~ 2024.06.17

By Tom Ruwitch

Recommended Event  LinkedIn Masterclass Workshop My friend (and Story Power email subscriber Jon Keel) is a LinkedIn master who will host a free LinkedIn Masterclass Workshop on July 9-11. Three days, one hour per day (4-5 p.m.) to discover how to use LinkedIn to become the recognized authority in your marketplace, have people reach out…

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RecomMONDAYtions ~ 2024.06.10

By Tom Ruwitch

Recommended Newsletter  Idea Surplus DisorderI subscribed earlier this year to “Idea Surplus Disorder” by Matt Homan after Matt and his team facilitated a strategic planning meeting for a nonprofit I serve in St. Louis. Matt is a smart and creative business leader. I love his newsletter which is “a weekly dose of innovation, ideation, and…

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RecomMONDAYtions ~ 2024.06.03

By Tom Ruwitch

Recommended Event  Free Training with a Mindset Master If you’ve never crossed paths with Nina Cooke, now’s the time. She helps 6- and 7-figure Business Owners to create an unstoppable mindset so they can build authority and significantly grow their profits. On Wednesday, she’s hosting a live training: 3 Success Secrets of the Most Highly Respected…

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