Journey to the Past

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How to Market Like a Girl — an American Girl…

By Tom Ruwitch

Around the turn of the millennium, when our twins were six, Melissa took them to American Girl Place in Chicago. Maddie had a small family of American Girl dolls — Molly, Kirsten, and Samantha. Molly was her favorite, so she tagged along on the Chicago adventure. American Girl Molly (I skipped the fun and went,…

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Women and Vegans Welcome Here…

By Tom Ruwitch

When Charlotte was 20 and just getting started as a writer, she sent one of her creations to England’s top poet. Poet Laureate Robert Southey liked Charlotte’s work. But in a letter dated March 12, 1837, he wrote, “Literature cannot be the business of a woman’s life: & it ought not to be. The more…

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He Didn’t Want His Name in THESE Red Lights…

By Tom Ruwitch

Sydney Story didn’t ask to have the red light district named after him (who would ask for that???). It just turned out that way. Here’s Story’s story: He was an alderman in New Orleans who, in 1897, wrote legislation to establish “The District. It was an area north of the French Quarter where prostitution (technically…

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Why I Mourn AND Celebrate

By Tom Ruwitch

Today is my birthday… …which means I’m thinking more than usual about my dad. Dad died on this day in 1990, my 25th birthday. That evening, family and friends gathered at our house to remember Dad and mourn our loss. At some point, Mom interrupted the somber chatter by marching into the living room with…

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How to Evolve Beyond Paint-by-numbers Marketing

By Tom Ruwitch

We interrupt our regularly scheduled programming to bring you this important announcement: You still have time to register for today’s free masterclass, How to Turn Your Book (or Other Content) Into a Lead-Attracting, Client-Generating Machine. Details and registration here. Now, back to our program… After seeing Lucinda Williams in concert on Sunday, I bought her memoir, Don’t Tell…

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Why I’m Happy to be Human — Despite the Ups and Downs

By Tom Ruwitch

Last night, Melissa and I saw the rock opera Rent at The Muny, the great outdoor theater one mile from our house in St. Louis. It was a beautiful, cloudless night — mild and breezy. The second act opened with Seasons of Love (“…five hundred twenty-five thousand, six hundred minutes. How do you measure a year in the life?”)…

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independence day

Reflections on the 4th

By Tom Ruwitch

On this day 247 years ago, our “founding fathers” acted. They decried tyranny and declared independence. A bold, brave move. Twelve years later, they ratified a Constitution… “…in order to form a more perfect Union.” I like that story. It inspires me. And today, on July 4, I reflect on it and celebrate. I don’t…

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I Can’t Mail You a Baby, But I Can Send you This…

By Tom Ruwitch

It’s almost summer.  Time to pack up the kiddos and send them to grandma’s house… …or camp… …or some other far away place.  In olden days, here in the good ol’ USA, you could dress the youngins in their Sunday finest, slap a few stamps on their coats, and drop ‘em at the post office. …

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Lessons From a 3-year-old Who Made it Rain

By Tom Ruwitch

Blow the horn and tap the tambourine… It’s National Tell a Story Day!  So buckle up, Buttercup. It’s story time. (This is one of my favorites) About a quarter-century ago, when my twins were toddlers, we were spending the weekend at our country place in the Ozark foothills in south-central Missouri. The ground was thirsty.…

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The 1st US Prez Ever Arrested (The Untold Story)

By Tom Ruwitch

This is one of those “boys just one have fun” stories. A story about a U.S. president who knew he might be punished if he continued his reckless behavior. A story that was covered up for years but eventually got out.  A story about… … … … … … Ulysses S. Grant It happened in…

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