I Bought John’s Book (5X). Here’s Why…

10

A few days ago, my friend John Bejakovic sent an email to his list that was so good I immediately replied to him and asked if I could share it with my online family. John said “yes,” and here it is…

Subject Line: Prediction about the world by the end of 2027

Last night, as the sun was setting, my friends and I walked to a park in downtown Athens, directly next to the lit-up Acropolis. Innocent enough.

We then climbed up onto a rock inside the park, where tourists gather to take pictures of the thing. Still pretty innocent.

As soon as we got to the top, a ginger-haired, bearded man who was squatting on top of the rock, turned towards us.

“First time in Athens?” he said with a grin.

My friend Marci, who is something like a human golden retriever, smiled back and said yes.

Uh-oh.

This allowed to the ginger-haired, bearded man to open the floodgates. Over the course of the next 20 or possibly 120 minutes, as he twisted his mustache, he covered:

* How he had been island hopping for the past 8 months…

* How he had been “defeated” by a stone staircase that led down the side of a cliff on a remote Greek island, while women and children successfully managed it in the past…

* How the Greek god of blacksmithing, Hephaestus, was repeatedly cuckolded by the Greek god of war, Ares…

* How the Athenians lost the war to the Spartans, which is not really a vote in favor of democracy…

* And, after a few twists and turns covering the current political situation in several countries, how the closing of the Strait of Hormuz will lead to a worldwide shortage of sulfur… which in turn will cause food prices to skyrocket… which in turn will lead to worldwide famine… which in turn will lead to the collapse of civilization as we know it.

Eventually, the guy must have felt he had exhausted his audience.

He stood up, and before walking off into the sunset, he raised his finger to the sky like Plato. “By the end of 2027!” he cried out. “Remember when the collapse happens that the aspy guy in Athens predicted it!”

Now here’s my prediction, which I fully expect to be realized by the end of 2027:

Things will be better than ever.

Humans are not like spaghetti, which flies in a straight line when you fling it at the wall. Instead we have agency, the ability to adapt and solve problems, to change the course of our flight, and to come out ok and even better off.

It’s been like that for a long, long time. And so it will be this time.

(When the end of 2027 comes and things are better than ever, remember this email newsletter predicted it.)

Of course, some people will be worse off in a year and a half. That’s always true.

But you can choose, and the decisions you make today will determine which group — better off or worse off — you will be in when the end of 2027 rolls around.

Since I’m in a prophetic mood, let me give you one more prediction:

An audience, and a strong relationship with that audience, are the only things that will have value in the future…

… because of AI, because of political uncertainty, because of increasing competition in whatever field you’re in, because of a worldwide shortage of sulfur.

Maybe you don’t agree with me. That’s fine.

Maybe you do agree with me, or at least think that having an audience and a strong relationship to that audience is a worthwhile bet to make on behalf of your future self.

If so, you might like my “10 Commandments of Con Men, Pickup Artists, Magicians, Door-to-Door Salesmen etc.” book. I wrote that book to be interesting (at least if you find stories about persuasion and influence interesting) and provocative (hence the con men and pick up artists right at the start of the title).

The core ideas of this book, however, are really just about effective communication, or if you like, persuasion, which is ultimately what building and keeping a strong relationship is about, whether individually or in groups.

If that sounds valuable to you, and if you you wanna make a bet on yourself for the future:

https://bejakovic.com/new10commandments​

P.S. To celebrate the 1-year anniversary of this book, I will be kicking off a Tour de Commandments event on May 11th. I’ll have more details about this exciting, unique, spectacular, historic, one-time, never-to-be repeated event over the next few days, as the countdown to the start gets closer and closer to zero.

If you’re interested in John’s “Tour De Commandments” offer, read on. He unveiled some, but not all, details on Monday:

Subject Line: Announcing: Tour de Commandments

Today, being May 11, marks the busy and drama-filled kickoff of Tour de Commandments, a special event to celebrate the 1-year anniversary of my conveniently titled book:

“10 Commandments of Con Men, Pickup Artists, Magicians, Door-to-Door Salesmen, Hypnotists, Copywriters, Professional Negotiators, Political Propagandists, Stand Up Comedians, and Oscar-Winning Screenwriters”

I published this book exactly a year ago, on May 11, 2025.

Since then, I have sold some 4k copies of this book… gotten a bunch of 5-star reviews (“Can’t tell you how glad I am that I clicked Buy Now”… “This is going into my yearly reads collection”… “More compelling than Cialdini with sprinkles of Houdini”)… and had people tell me this is the best thing I’ve ever written.

And now, I have a spectacular, amazing, uncanny Tour de Commandments bonus bundle to encourage you to get your copy, and a few extra copies to boot.

Over the course of this event, I’ll be dripping and leaking these bonuses. Today, I’ll tell you about just the first leg of the Tour de Commandments bonus bundle:

“Manna for Marketers,” a live implementation workshop for the influence ideas from the 10 Commandments book.

Who: For email marketers, list owners, course creators, online business owners, coaches, and sales professionals.

What: How I’ve consciously applied these 10 commandments in my biz, in expectation of this workshop. Plus, my help and input if you want to raise your hand live on the call, and ask me how to apply any of these commandments to your biz (or life).

Why: The #1 thing my readers have been asking me for, on the back of this 10 commandments book, is advice and examples on how to implement these ideas. So I’m giving it to you.

You can see behind the curtains of how I use these commandments practically. You can get ideas for how you too can use them. And can get my direct help in tweaking these ideas to help you perform miracles of persuasion.

How: Like a gameshow? Listening to me rattle on for a long time is not fun for anybody. So I’ll apply everything I know about making workshops fun, interactive, and even exciting to this “Manna for Marketers” workshop.

There will be a gameshow component, there will be rewards and prizes, and you might win a brand new Tesla (ok no Tesla but everything else is true).

When and where: Next Wednesday, May 20th, at 8pm CET/2pm EST/11am PST, inside the Big Store (I’ll send you a link if you take me up on the offer below.) And of course, if you cannot make it live, there will be a recording, which others will have to pay for, but which you get for free, as part of this special event.

As I said, I will tell you about the remaining bonuses over the coming days.

If you already know you want to participate in the Tour de Commandments based on the Manna for Marketers live workshop, here’s what to do:

1. Grab your five paperback copies of the 10 Commandments book (or four, if you’ve already got a paperback and can dig up that receipt as proof)

2. Forward me your receipt (or receipts, if you already got one) from Amazon

3. I’ll get you in for the Manna for Marketers workshop, and all the remaining bonuses as I release them over the next few days

If you’re in, here’s where to take me up on this offer and reserve your spot for “Manna for Marketers”:

https://bejakovic.com/new10commandments

I already read (and loved) the book on Kindle. But I purchased five paperback copies because a) I know John’s offer will be beyond worth it and b) I can think of 5… 50… maybe 500 people who could benefit from his book. Now I have some pass-around copies.

Now, go buy John’s books (5X).

Don't go away yet..

p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.

Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:

1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics  to Transform Your Content from Ignored to Adored.

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3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.