Tom Ruwitch
I’m an Amelia Earhart fanboy. So today, her 129th birthday, I’m going to put on my favorite party hat, raise a glass, and toast “A.E.” And I’m going to tell you a story about her that you may not know… In 1933, one year after A.E. became the first woman to fly solo across the…
My favorite story from The Second Act Advantage by Jay Samit unfolds in Chapter 5. Ken Frantz has just retired from a long career in construction and development in Virginia. One morning he’s sitting in a car dealership waiting room, killing time while they change his oil. He picks up a National Geographic and lands…
Ripped from the Headlines in Edinburgh, Scotland: Last year, Finlay Crawshaw walked into a corner shop on Gorgie Road with a kitchen knife and a get-rich-quick scheme. He pointed the knife at the two clerks behind the counter and demanded money. They laughed at him. (It’s all caught on surveillance video.) Finlay (shouting): You laughing…
Yesterday afternoon, after I invited everyone on my list to meet my new AI robot, “Raymond” replied with this nasty-gram: “No thanks! I still believe in real humans and the human race!” Holy identity crisis, Batman! One minute I’m trying to help my fellow humans market their businesses better. The next minute some Justice League…
Recommended Event Meet Tom’s Robot – Trained on Story Power Marketing Methods At 6:30 p.m. ET (3:30 p.m. PT) this evening, I’m unveiling the marketing robot I’ve been building in my AI Laboratory. You’re invited to join me, and if you want, you can put my robot to work for you — for free. I’ve…
On Monday, I’m going to unveil the marketing robot I’ve been building in my AI Laboratory. You’ve invited to join me, and, if you wish, you can have my robot work for you — for free. I’ve trained him to be a top-level copywriter and coach who uses my proven Story Power methods to help…
Last week, one of Implementum’s experienced copywriters drafted an email for a client who hired us to create content for her. The client liked the email except for one thing… “It has an em-dash,” she said. We didn’t have to ask her why that concerned her. The em-dash — seen here — is common fare…
Jon Benson told me something about AI yesterday that blew my mind. In case you don’t know, Jon is a marketing legend. He’s the guy who invented the “VSL” (the video sales letter). And he built BNSN, an AI platform trained only on VSLs and other content that generated millions in sales. I interviewed Jon…
After the BookThinkers LIVE conference in Boston last weekend, I boarded Southwest flight 754 to return to St. Louis, opened my notebook, and began to read. Soon after, my head began to spin. Pages and pages and pages of notes. Advice for authors, podcasters, and other creators — delivered by 37 speakers and 25 vendors.…
Increase Your Brain Power with Jim Kwik I spent the weekend at a conference for authors and publishers. Jim Kwik was the keynote speaker. He blew everyone away. Now I’m binging his YouTube channel. Here’s one of the videos I watched last night. If you want to learn faster, remember more, and generally have a…