RecomMONDAYtions ~ 2025.05.26
Recommended Video
How to Talk to Veterans About War
Today is Memorial Day—a time to honor and remember the men and women who died while serving in the U.S. military. It’s also a good time to honor and respect those who served and came home from war.
Wes Moore is one of those soldiers.
In his TED Talk, “How to Talk to Veterans About War,” he shares his personal journey—from joining the Army to pay for college to serving as a paratrooper in Afghanistan. Moore delves into the complexities veterans face upon returning home and challenges us to move beyond the standard “thank you for your service.” He emphasizes the importance of genuine conversations, understanding, and empathy in bridging the civilian-military divide.
This Memorial Day, consider taking a moment to watch Moore’s talk. It’s a powerful reminder of the sacrifices made and the ongoing journeys of those who’ve served.
Recommended Reading
📚 The Entrepreneur’s Guide To Getting Your Shit Together (Volume One)
John Carlton is among the all-time great copywriters. But this isn’t a copywriting manual.
This is a guide for business and life to…
…well, you see the title.
Funny, wise, and practical, this is one of those books I’ve read multiple times. I find something new every time I re-read it.
You’re Invited
📚 Mastermind Book Club – June 5
Speaking of “The Entrepreneur’s Guide…,” that’s the June selection of the Mastermind Book Club, and you’re invited to join other club members on Thursday, June 5 at 2:30 p.m. ET to discuss the book.
Every month, Ted Prodromou and I choose a great business book for members to read. We usually meet on the fourth Thursday each month. But scheduling conflicts have pushed this meeting to a special date.
You can attend these meetings for free, but you have to join the Club.
After you join here, you’ll receive notices with the Zoom link in advance of the meeting.
More Recommended Reading
📚 The Things They Carried by Tim O’Brien
Every year around Memorial Day, I find myself coming back to The Things They Carried by Tim O’Brien.
The Things They Carried depicts the men of Alpha Company: Jimmy Cross, Henry Dobbins, Rat Kiley, Mitchell Sanders, Norman Bowker, Kiowa, and the character Tim O’Brien, who has survived his tour in Vietnam to become a father and writer at the age of forty-three.
It’s one of those books that doesn’t feel like a book. More like a memory. A conversation. A quiet punch to the gut.
It’s about soldiers in Vietnam—but it’s not just a war story. It’s about fear, friendship, guilt, love, and what people carry — physically, emotionally, spiritually.
Some chapters are hard to read. Some are unexpectedly tender. All of it feels honest.
If you haven’t read it, I highly recommend it. If you have, maybe this weekend’s a good time to pick it up again.
It’s a powerful way to remember, not just the sacrifices, but the people behind them.
Podcast (The Story Power Marketing Show)
📡 How to Simplify Sales and Close More Deals With Less Stress (with Christopher Filipiak)
Christopher Filipiak is a consultant and coach who specializes in helping CEOs transform their sales approach. With his background in engineering, data analytics, and Fortune 100 consulting, Christopher offers a unique and holistic method to sales that integrates strategy, execution, and mindset transformation.
To enhance sales he emphasizes viewing it as an act done ‘for someone’ rather than ‘to someone,’ encouraging a shift from manipulative tactics to ethical persuasion. This approach also fosters genuine connections and long-term client relationships.
Tune in to learn how to simplify sales, close more deals with less stress, and transform your business approach through the power of storytelling and a renewed mindset.
DISCUSSED IN THIS EPISODE
~01:52 The Philosophy of Sales: Selling For Someone, Not To Someone
~03:50 Transforming Sales Mindset: From Manipulation to Ethical Persuasion
~07:36 The Importance of Consistency in Sales
~14:07 Overcoming Sales Resistance: A Call to Action
~16:16 Christopher’s Coaching Approach and Services
~22:38 Final Thoughts and How to Connect with Christopher
Words to Ponder
“Our debt to the heroic men and valiant women in the service of our country can never be repaid. They have earned our undying gratitude.”
― Harry S. Truman
April 16, 1945, before a joint session of Congress
Don't go away yet..
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