“The one platform that still brings me the most sales…”

emails

Wise marketer Neville Medhora inspired me this morning.

He sent me an email listing many of the “next hot things” he’s seen as he’s been reelin’ through the years…

Digg, Craigslist, Del-icio-us, Orkut, MySpace, Xanga, Geocities, Friendster, Periscope, Instagram Posts, Instagram Stories, Instagram TV, YouTube, Vine, SnapChat, Twitter, Clubhouse, TikTok, Instagram Shorts, YouTube Shorts, BeReal.

Many of those shiny tech objects are gone. (Oh! MySpace, why did you leave me?)

Most are no longer so “hot.” 

And then there’s EMAIL which keeps on cookin’.

Here’s Neville’s take:
 

“…the one platform that still brings me the most sales, yet gets very little recognition: Email.”

Notice he said SALES…

…not likes…

…not followers…

…not engagement. 

The bottom line is sales.
And email brings ’em…
…when done right. 

That’s Neville Medhora’s experience. That’s my experience. 

And that’s why I’m planning something new and big (dare I say HOT?) all about email marketing…

…how to build a list…

…how to engage new subscribers…

…how to create captivating content…

…how to turn emails into sales.

How to do email right!

It’s going to be a hands-on, get-things-done experience. 

This will be for implementers, not the learn-it-and-leave-it crowd.

I haven’t even named it yet. And I don’t know when I’ll launch it (sometime this quarter is my current best guess).

You’ll be among the first to know, though.

And since you’re one of my loyal, read-to-the-bottom subscribers, you’ll get first crack at one of the limited seats (and you may find bonuses and early-bird discounts tucked down here by the signature line). 

So stay tuned. 

One last thing…
Got any email marketing questions?
Reply to this email to share them with me.

It can be a high-level strategic question, and in-the-weeds tactical question, or any other question that’s on your mind. 

Let ‘er rip. 

My goal is to create something that answers all the relevant questions. So grab your pen or keyboard and shoot me a question. I’ll be waiting. 

p.s. I help coaches, consultants, and business leaders discover and deliver powerful stories that captivate prospects and inspire them to act. Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:

1) Connect with me on LinkedIn and Facebook and (if not subscribed already) join our email list.

2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

3) Become a Story Power VIP in the Content Transformation Academy: Master how to discover, assemble, and deliver business-building stories. Weekly masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.