RecomMONDAYtions ~ 2024.02.26
Tree Trunk Near My House, January 2023 #allthisusefulbeauty
You’re Invited
How to Put Personality In Your Content So You Stand Out, Attract Raving Fans, and Land More/Better Clients
A free masterclass on Wednesday, March 6, 2 p.m. ET, 1 p.m. CT because…
…People don’t hire you based on what you know. They hire you based on who you are. I will share proven strategics, tactics, and frameworks to weave personality into your content so prospects will know, like, trust, and HIRE you. Click the button below to save your seat…
Recommended Reading
Seth Godin re: The Grey Goo
In this short (reading time <1 minute) post, Seth Godin describes our “relentless (AI-powered) march toward mediocrity.” If you wish to stand out as a go-to human, in this ever more mediocre world, read this.
Recommended Viewing
The Hunt for the Oldest DNA
I love stories about scientific breakthroughs. This is a big one. Scientist Eske Willerslev and a team of researchers are sequencing DNA from before the Ice Age (more than 2 million years old) for the first time in history. It’s an incredible breakthrough that may revolutionize our understanding of the history of life. The story is told in the latest episode of “NOVA” from PBS.
More Recommended Viewing
🔎How to Ensure Your Organic Traffic Actually Drives Revenue
You drive lots of traffic to your site through search and other means…
…but sales lag. What gives? This is a great, short (<5 minutes) video by Kathryn Monkcom, outlining what you must do to turn webiste traffic into customers.
Recommended Listening
Bhi Bhiman: “Guttersnipe”
I heard Bhi Bhiman (pronounced “BEE BEE-min”) for the first time last week, and I fell in love. He’s a California-based singer-songwriter who is originally from my hometown, St. Louis, and attended the same high school I graduated from.
Here’s the official video of his song “Guttersnipe” — the opening track from his 2012 album “Bhiman.”
Words to Ponder
“Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.”
– Legendary ad man Leo Burnett
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics to Transform Your Content from Ignored to Adored.
2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.
4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.
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