Monday Mash-Up ~ Vol. 2, Ep. 25


Recommended Listening
A Jazz Guitarist and Composer Discusses the Creative Process

I love the “Songs Out Loud” podcast episode with Dan Rubright, hosted by Aaron Doerr.

If you love great jazz — especially fusion, Pat Matheny, etc. — this episode is a feast. And if you don’t love Jazz, this episode is a feast, too — just different ideas to consume.

There is so much wisdom about the creative process and structure in this interview. I’m not talking just about creating MUSIC. I’m talking about creation (period). If you want to create anything, you’ll learn something from this episode.

I’ll have A LOT more to say about this episode and the creative process in my email tomorrow.

Recommended Reading
Business Lessons From Henry David Thoreau

Henry David Thoreau was born 204 years ago today — on July 12, 1817.
An article published in March 2021 on says “Thoreau couldn’t be more relevant to this moment, to us. While his words lean idealistic, his professional life was far more pragmatic.”

I agree. I recommend the article. It’s a quick, entertaining read.

Henry David Thoreau’s (1817 – 1862 quote about life: “Go Confidently in the direction of your dreams! Live the life you’ve imagined.”

Recommended Tool
Spreeder — A Tool to Help You Speed Read

My friend Michael DeLon swears by the Spreeder Web App to help him plow through written content at blazing speeds — without sacrificing comprehension.

Here’s how it works: Paste content into the app. Set the speed (default is 300 words per minute). And get reading. The words scroll QUICKLY. It takes some getting used to. But after a while, you discover that you’re reading and comprehending the words — much more quickly than if you read them on a static page.

I’ve added Spreeder to my efficiency toolbox.

Recommended Viewing
Lessons Learned from Hanging Out with Millionaires

In this great video, marketing expert and agency owner Will Hanke describes valuable lessons he’s learned after joining a group of like-minded agency owners on their way to 7-figures. Will describes: Changes he made to his business model, cutting-edge tools that blast you past your competition, and a few old-school techniques that many ignore (but that help Will make money!). Great lessons here for anyone trying to grow their business.

Notable Quotable
Desiderius Erasmus…

The Dutch philosopher died on this day in 1536. He said this…

“In the kingdom of the blind, the one-eyed man is king.”

Whenever you’re ready…here are a few ways we can help you become a storytelling stand-out so you’ll land more clients:

1) Follow Tom Ruwitch on LinkedIn and Facebook and (if not subscribed already) join our email list.

2) Attend our free training: “How to Harness the Magnetic Power of Storytelling…” Discover how to transform marketing from a confusing, resource-draining hassle into something that’s simple, fun AND productive. Details and registration here.

3) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

4) Become a Story Power VIP in the Content Transformation Academy: Master how to discover, assemble, and deliver business-building stories. Weekly masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

5) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

6) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.