Do You Live in a Van Down by The River?
Pedro was living the dream.
His HVAC repair company was thriving. Revenue was up. The phone kept ringing.
But it wasn’t always sunshine and roses — especially after hours.
At 11 PM, his phone would buzz: “Boss, I don’t know how to handle this repair. What should I do?”
At 6 AM, another call: “The customer is asking about the system we installed. Can you come out?”
Pedro would jump in his minivan and drive hours to job sites — because, he said, his employees “can’t see what I see.”
His teenage son started joking that the minivan was “Dad’s second home.”
Pedro the HVAC King? Or just another Matt Foley?
If you believe your employees “can’t see what you see”…
…if you believe they can’t do the critical work as well as you can…
…you’ll always live in the van down by the river, rather than the palace on the hill.
You’ll be stuck in what Atiba de Souza calls “The Delegation Trap.”
Signs you’re already trapped:
- Answering Slack messages at midnight
- Redoing your team’s work “just to be sure”
- Canceling family plans because “no one else can handle this”
The good news: The cage is self-made. And you hold the key.
This Thursday at the Mastermind Book Club, we’ll dive into The Delegation Trap by Atiba de Souza — and the C.A.S.E. Method that’s helping thousands of business owners escape.
Atiba will join us as we discuss:
- Why traditional delegation fails (and what to do instead)
- The 4 questions that transfer your genius to your team
- How to let people fail without losing clients
- Real stories of transformation (like Alisha’s PR meltdown that became a breakthrough)
Every month, Ted Prodromou and I choose a great business book for Club members to read. We meet on the fourth Thursday to discuss the book — often with the author as our special guest.
This month’s meeting: Thursday, January 22, 2:30 p.m. ET, live on Zoom.
Here’s the Zoom link:
https://us02web.zoom.us/j/85403790079?pwd=Yi5t48Lb7jYW9Aoiqufd4caj9JOCS6.1&jst=2
If you’ve ever thought “it’s faster if I just do it myself”—this discussion is for you.
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics to Transform Your Content from Ignored to Adored.
2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.
4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.
Want to get great content like this...
...delivered straight to your inbox?
Join our email list...
Post Categories
Previous Post
Next Post
