This Artist Picked Email Over Instagram. Here’s Why…
Halfway through her set last night at City Winery in St. Louis, singer-songwriter Emily Scott Robinson asked all of us in the crowd to pull out our phones and join her email list.
She used to ask her fans to follow her on Facebook and Instagram. But the social platforms are making it harder and harder for her to connect with her followers.
Big social tells her she should pay for more exposure. Fewer of her fans are seeing her posts, she said.
So she gave us a short, simple website address where we could opt-in to receive her emails.
The lesson here is simple: If you want to connect with more followers and inspire them to buy, build your email list.
Social media can still be an effective way for new followers to discover you. And, sure, if the Big Social ALGORITHM feels like it, your messages will get through to some of your followers…
…but not as consistently and effectively as email. And even when your social posts get views and likes, they don’t generate appointments or sales at rates nearly as great as email.
That’s why top social media “gurus” consistently ask their followers to join their emails lists. They use social to connect and email to nurture and convert.
I shot a video that reveals how to build a profit-generating email list — simple strategies and tactics you can implement right away.
Reply “profitable list” and I’ll send you the link.
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get theĀ Story Power Profit PackĀ -- 52 Strategies, Tips, and Tactics Ā to Transform Your Content from Ignored to Adored.
2) Watch theĀ free, 7-minute Micro-Training: āThe 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.ā
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And moreā¦ If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. Iāll contact you with more details.
4) Work with me one-on-one: If youāre interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to āSpeaking Engagement.ā Iāll circle back to discuss the possibilities.
Want to get great content like this...
...delivered straight to your inbox?
Join our email list...
Post Categories
Previous Post
Next Post
