RecomMONDAYtions ~ 2024.04.22
Recommended Blog Post / Email
Rant: Let your freak flag fly
My friend R.J. Redden doesn’t send emails often. But when she sends them, they’re soooooo good. This is a case study in how to create content that oozes with personality.
Recommended Book
Steal Like an Artist by Austin Kleon
I LOVE this book. It’s short and easy to read. But a warning: You’ll read it once and return to it again and again. Don’t let the name fool you.
This book is NOT just for artists. This is for anyone who wants to stand out and be more creative in the digital age.
“Steal Like an Artist” is this month’s selection for the Mastermind Book Club. Each month, Ted Prodromou and I choose one book for the Club to read and discuss. This is our April Selection.
You’re Invited
This month’s Book Club meeting is this Thursday, 4/25, at 2:30 p.m. ET, 1:30 p.m. CT. Join the Club for free, and you’ll get the Zoom link.
Podcast (The Story Power Marketing Show)
How to Spread Your Content to Build a Sticky Brand (with Mark Herschberg)
Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app.
From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name.
DISCUSSED IN THIS EPISODE
~ Two Essential Skills Marketers Often Overlook
~ How to Market Our Stuff in a Way That Sticks
~ Why Location Matters When Learning New Information
~ How to Deliver Important Information at the Right Time
View/Listen on Story Power Marketing Show Website
…or find The Story Power Marketing Show wherever you get your favorite podcast.
Recommended App
📲Brain Bump
Created by Mark Herschberg (see above), Brain Bump is a unique and powerful way for content creators to summarize their work and for content consumers to retain and remember work from their favorite authors. Watch the video for the details…
More Recommended Viewing
🎥Ripley
Melissa and I have enjoyed “Ripley” on Netflix, a new take on an old story. Matt Damon played the title role in the 1999 film “The Talented Mr. Ripley.” Andrew Scott plays Ripley in the 8-episode Netflix series. I won’t spoil the plot for those who know it. I’ll say only it’s a psychological thrilled based on Patricia Highsmith’s 1955 novel “The Talented Mr. Ripley.” That was the first of five novels Highsmith wrote featuring Tom Ripley. Netflix hasn’t said if there will be a second season.
Recommended Listening
🎶Love Me / Hate Me by Molly Martin
Melissa and I went last week to the world famous “Duck Room” at Blueberry Hill in St. Louis to see Aaron Lee Tasjan (one of our favorites) in concert. Good thing we got there in time for the warm-up act. Molly Martin rocked the house. Here’s one we especially liked — the fourth track on her album “Mary.”
Recommended Memberships
Club Storyville is Now Open
Club Storyville is open! It’s an exclusive, online community and treasure chest for savvy business leaders who want to create more captivating, client-attracting, profit-generating emails, social posts, videos, landing pages, and other content — without getting stuck or working their tails off…
…and during our grand opening celebration, you can join at a discounted rate. (Grand opening celebration ends tomorrow).
Details and sign-up here.
Words to Ponder
“What a good artist understands is that nothing comes from nowhere. All creative work builds on what came before. Nothing is completely original.”
– Austin Kleon
From “Steal Like and Artist”
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics to Transform Your Content from Ignored to Adored.
2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.
4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.
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