Princess Kate Flubbed Photoshop. Off with Her Head!

Princess Kate and her pals at the palace are in hot water.In case you’ve missed the relentless news coverage, here’s the story…

Last week, the British Royals released this photo of the Princess and her kiddos…

A bunch of news agencies ran the photo but then pulled it because they discovered digital alterations

The Princess fessed up in a social media post, saying she “occasionally experiments with editing.” She apologized for “any confusion the family photograph we shared yesterday caused.”

The reaction across media — mainstream and social — was fast and furious.

(Example: A New York Post headline that said, “Kate Middleton’s Photoshop fail fiasco is a ’cause for concern’: ‘Everybody is worried about her'”)

You’d a thunk Kate killed Bambi.

(Spoiler alert: She didn’t. 🦌)

My reaction: Boredom and bemusement. Much ado about not much.

All the analysis from conspiracy theorists and “pundits” (often one and the same) gets old in a hurry.

But after a while, you can’t help but see the humor in it.

Last night I head a comedian say, “I knew the picture was fake right away. How did I know? All three kids are smiling!”

That’s funny!

(I have lots of family photos with frowning, “get-this-over-with!” children to prove it!)

So you may be wondering…

“If Tom thinks this is boring and bemusing and much ado about not much, why is he writing an email about it?”

Because stories ripped from the headlines grab people’s attention.

People ask me all the time: Where do you come up with enough story ideas to write daily emails?

Lots of places, I reply. My news feed is one of those places.

When I open the doors to Club Storyville later this month, I’ll share Stories Behind the Stories — videos where I break down an email and reveal the strategies and tactics I used to create it. That includes how I came up with the story idea.

Club Storyville will open later this month. Stay tuned for details.

Don't go away yet..

p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.

Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:

1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics  to Transform Your Content from Ignored to Adored.

2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.