My Resolution: Profit More. Work Less. What’s Yours?


When it comes to your business in 2024…

What’s your #1 New Year’s resolution?

Please reply to this email and let me know. I may have some thoughts or resources to help you.

My primary resolution? Delegate and automate so I can work less and earn more.

Long ago, I thought delegation would increase costs. Every task I delegated meant paying someone else to do it. I could do it for “free,” I thought.

I’m glad a got over that idea.

Every time I do NOT delegate, I “spend” time. And one hour of my time is worth a lot — more than the cost for an hour of time for the person who could do the task if I delegate.

So when I don’t delegate, I actually decrease my cost-per-task. My business accomplishes more at a lower cost and less effort from me.

Profit more. Work less. That’s the idea.

Same goes with automation. Business owners say they can’t afford to invest in automation software and spend time setting it up.

Actually, with the right automation tools, you will dramatically reduce your cost to get things done. And you can delegate system setup and implementation — to a low-cost employee or consultant.

Profit more. Work less. That’s the idea.

Later this month, I’m hosting a masterclass where I’ll reveal how to automate key marketing tasks so that idea can become reality for you.

Stay tuned for the details.

Don't go away yet..

p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.

Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:

1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics  to Transform Your Content from Ignored to Adored.

2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.