Monday Mash-Up ~ Vol. 2, Ep. 37

will hanke

Recommended Reading and Follow
Great Content for Leaders (and Marketers)

Rob VeVerka is an executive coach and sales consultant who helps leaders increase productivity or sales.

He’s been posting great content on LinkedIn recently. This is valuable stuff for anyone who wants to be a better leader. Many of the lessons apply directly to marketing and sales.

Here are his latest LinkedIn posts.

Recommended Reading
Great Calls to Action

I love this article from Business 2 Community: “The 36 Best Call to Action Phrases Ever (Real Examples +Tips!)

Many content creators struggle to inspire readers/viewers to act. Feeble calls to action generate feeble results.

This article will help you create better calls to action that generate better results.

Recommended Viewing
Automations to Save Time and Connect with Leads

My friend Will Hanke has implemented some great systems to help him grow his business. A few months ago, he shared with the Experts 4 Entrepreneurs community some automations he has implemented to streamline his business and connect more effectively with cold leads, warm prospects, and new customers. Many great ideas in this short video.

Recommended Reading
User-Generated Content Tips

A common content marketing challenge: Coming up with enough content for your emails, social posts, and other channels. One solution: Don’t rely just on you and your team to generate ALL of the content.

Here’s a great post from our friends at Benchmark Email: How to Include User-Generated Content in Your Emails.

Words to Ponder
From Samantha Melhorn

Samantha is a social media consultant whom I met recently. She posted this on her LinkedIn profile. I like it…

“If you’re tired, learn how to rest, not how to quit.”

Whenever you’re ready…here are a few ways we can help you become a storytelling stand-out so you’ll land more clients:

1) Follow Tom Ruwitch on LinkedIn and Facebook and (if not subscribed already) join our email list.

2) Attend our free training: “How to Harness the Magnetic Power of Storytelling…” Discover how to transform marketing from a confusing, resource-draining hassle into something that’s simple, fun AND productive. Details and registration here.

3) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

4) Become a Story Power VIP in the Content Transformation Academy: Master how to discover, assemble, and deliver business-building stories. Weekly masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

5) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

6) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.