Monday Mash-Up ~ 2023.05.15

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Last Chance
The Authentic Marketing Summit

Still time to register for the Authentic Marketing Summit…

…An entire event devoted to marketing and selling authentically without pitching and prodding.

It’s happening today, and it’s free to register and attend. Registration ends when the program begins at 11 a.m. ET, 10 a.m. CT. 

I’ll be one of the 12 speakers. My topic: “How to Transform Your Content from Boring to Brilliant So Prospects Tune In, Turn On, and Buy.” (1 p.m. ET, 12 p.m. CT)

Click the blue button for details and registration…



Recommended Reading
Referrals Without Asking

Stacey Randall Brown has a 5-step plan to generate referrals without asking, and she’s put the plan into short book that I recommend. 

Ted Prodromou and I chose it as this month’s selection for The Mastermind Book Club. 

Every month, Ted and I choose a book for members to discuss. 

The discussion begins in our online clubhouse.

Then we meet live on Zoom on the 4th Thursday of the month (May 25, 2:30 p.m. ET this month). 

This book is short so you have time to read it. But you’re welcome to join the conversation even if you haven’t read the book. 

The idea: Share insights and discuss how to implement ideas from the book to advance our businesses. 

The Club and the live event are free to join. Click the button below to join us…



Recommended Listening
Russ Hanush on “I Lve Marketing”Ā 

Here’s aĀ great episodeĀ of the “I Lā¤ļøVE MARKETING” podcast (Dean Jackson and Joe Polish) with special guest Russ Hanush.Ā 

I’ve gotten to know Russ because we’re both members of Brian Kurtz’s Titans Xcelerator mastermind. 

Russ is a smart businessman and as great guy. And he delivers the goods in thisĀ episodeĀ — sharing some of his favorite tools to help scale a business.


Recommended Viewing / Listening
The Power of Human Connection

The latest episode of the Story Power Marketing Show features Jem Fuller.

Jem Fuller is a leadership coach who focuses on the power of human connection ā€“ how it drives leaders, partnerships, marketing, sales, and service delivery. 

To say heā€™s lived a colorful life would be an understatement. From barefoot backpacker to corporate leader, fire-dancer to traditional tattooist, heā€™s traveled the globe getting into adventures. Heā€™s lived as a kindergarten teacher, motorcycle courier, masseuse, reflexologist, laborer, and travel consultant. Now he spends his time as a leadership coach, international retreat leader, dedicated partner, and father. He is the author of the award-winning book, The Art of Conscious Communication for Thoughtful Men, and can be seen delivering his TEDx talk on YouTube.

DISCUSSED IN THIS EPISODE

~How the proper mindset can unlock human connection in even the most unfriendly places, and ways to achieve it

~How to look for the common thread in your organization to bring people together in an organic way that creates an effective team

~Why excellent marketers and leaders share the same qualities when it comes to human connection

~The benefits of fostering your curiosity in a deliberate way, and how to make it a lifelong practice

~Harnessing the power of evolution that we all experience so that we can become who we want to be and not who we have to be

~Training your mind through mindfulness meditation

Excerpt video:Ā here.Ā 

Full episode video, audio, and show notes:Ā here.Ā 

If you like what you see and hear, please review the show wherever you get your favorite podcasts.Ā 


Wise Words…
from Craig Davis

ā€œWe need to stop interrupting what people are interested in and be what people are interested in.ā€ 

ā€” Craig Davis,
Co-Founder, Sendle

Don't go away yet..

p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.

Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:

1) Get theĀ Story Power Profit PackĀ -- 52 Strategies, Tips, and Tactics Ā to Transform Your Content from Ignored to Adored.

2) Watch theĀ free, 7-minute Micro-Training: ā€œThe 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.ā€

3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And moreā€¦ If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. Iā€™ll contact you with more details.

4) Work with me one-on-one: If youā€™re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to ā€œSpeaking Engagement.ā€ Iā€™ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.