Monday Mash-Up ~ 2023.04.10
Recommended Reading
What Does AI Mean for Writers
Here’s a great article from a great writer (Ann Handley) about AI and its limitations.
AI is a tool, she writes. “It’s a power tool, sure—maybe a diamond-toothed chainsaw capable of felling a redwood. But it’s also just a tool.”
And you must understand its limitations. “The one holding the tool should recognize that the output from AI has a lot of swagger. Yet it can be completely off.”
There’s more. Read it here.
Recommended Reading
Big Content Ideas from Kim Garst
Kim Garst is a social media master who has published a great post about content creation.
Published around the start of the year, the post encourages you to resolve: “I will STOP creating content for content’s sake, and I will START creating content with a purpose and a plan!”
I second that resolution.
The post offers ideas to help you build the plan.
Recommended Viewing / Listening
How to Attract Leads With SEO-Powered Video (Part 1)
Atiba de Souza is the Video Content Superman who was killing Search Engine Optimization (SEO) before the term was even invented. Using a unique method of blending storytelling with search keywords for more than 15 years, he has ranked regional and national brands in the US on page 1 of Google.
Atiba is an award winning marketer who has been featured on many renowned platforms, including Traffic & Conversion Summit, Affiliate Meet Markt, Founders Board, Digital Marketer Blog, Fox, & USA Today. As well as top-tier podcasts like Marketing Ink Podcast by Allie Bloyd, Digital Marketer Podcast, and Chasing Insights by Vince Warnock.
When he is not geeking out on the latest SEO principles and AI trends, Atiba is a man of God, husband, father, and IG Food Influencer in the Washington, DC area.
DISCUSSED IN THIS EPISODE
~ What the wild west days of SEO were like and what to learn from them (2:16)
~ How to match visitor intent with a result (6:59)
~ How to use google to come up with irresistible video topics (22:01)
~ The secret to launch a video channel without dropping the ball? (33:14)
~ Why you should get started now – before it’s too late. (43:55)
Excerpt video: here.
Full episode video, audio, and show notes: here.
If you like what you see and hear, please review the show wherever you get your favorite podcasts.
Recommended Viewing
Steven Seagal Choke Hold Diorama
Bobby Fingers is a full-time butcher and part-time artist who makes creates dioramas.
He documents the creation process in YouTube videos that are brilliant, funny, and (warning) kinda crude.
Today is Steven Seagal’s birthday.
In 1991, while on a movie set, Seagal bragged that he was immune to martial arts choke holds due to his extensive training.
The movie’s stunt coordinator, Gene LeBell, begged to differ and offered to put Seagal in a choke hold. Seagal accepted the challenge and…
…let’s just say it didn’t turn out well for Seagal.
Bobby Fingers captured the moment in a diorama. Here’s the video.
(Thanks to my pal Adam Kreitman, who heard about Bobby Fingers from Tim Ferriss, and spread the word to me.)
Wise Words…
re: Working smarter, not harder
“So often people are working hard at the wrong thing. Working on the right thing is probably more important than working hard.”
– Caterina Fake
Don't go away yet..
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