Monday Mash-Up ~ 2022.06.13

Coach Ted

Recommended Listening
Richard Koch on the Tim Ferriss Show

Richard Koch is an entrepreneur, investor, former strategy consultant, and author of several books on business and ideas, including four on how to apply the 80/20 principle in all walks of life.

In September 2020, Koch was a guest on Tim Ferriss’ podcast.

This conversation is a beauty — loaded with valuable business lessons. 

Warning: It’s nearly 3 hours long! But it’s worth every minute. Begin to listen and decide whether it’s worth the entire ride. 

You can listen here (or wherever you get your favorite podcasts).

If you’d rather read the transcript, you can get it here

Recommended Reading
Simplify to Succeed

Speaking of Richard Koch, he’s written several great books. Simplify – How the Best Businesses in the World Succeed is my favorite.

We’re reading that book this month in the Mastermind Book Club.

Every month, Ted Prodromou and I choose a great business book for the group.

In the MBC community, Ted and Tom will share short videos, blog posts, and other conversation-starters. 

Members chime in with their insights re: the book.

You can join the club (it’s free) and read the book, too. But you don’t have to read to join the conversation.

The idea: 

Share insights drawn from the book.

Discuss how to apply those insights to improve your business.

Celebrate success as you or other members implement 

The key word above: IMPLEMENT.

More Recommended Reading
Sales Espresso by Dave Dee

I have a new must-read in my inbox: Sales Espresso from Dave Dee. 

Here’s how Dave describes it: “A carefully curated and entertaining mix of sales tips, resources, and actionable advice, delivered fresh to your inbox every weekday.” 

And here’s where you can sign up:

Recommended Viewing
How to Overcome Burnout

I like this 10-minute video from from American Writers & Artistrs (AWAI).

Success coach Ted Capshaw and AWAI Director of Training, Jade Trueblood, talk about what burnout feels like, how to deal with it when it arrives, and what to do to prevent it. 

Wise Words…
…from Richard Koch

“Being mostly correct and decisive typically yields better results than taking the time to figure out what is perfectly correct.”

(From his book Simplify)

Whenever you’re ready…here are a few ways we can help you become a storytelling stand-out so you’ll land more clients:

1) Follow Tom Ruwitch on LinkedIn and Facebook and (if not subscribed already) join our email list.

2) Attend our free training: “How to Harness the Magnetic Power of Storytelling…” Discover how to transform marketing from a confusing, resource-draining hassle into something that’s simple, fun AND productive. Details and registration here.

3) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

4) Become a Story Power VIP in the Content Transformation Academy: Master how to discover, assemble, and deliver business-building stories. Weekly masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

5) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

6) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.