Monday Mash-Up ~ 2022.03.14


Recommended Resource
Goodreads is a Great Resource for Book Lovers

In case you missed my emails last week, Ted Prodromou and I are launching the Mastermind Book Club in a few days (stay tuned for details)…

…so I have books on my mind.

One of my favorite resources for book lovers: Goodreads

It’s a review site / online community for book lovers. With 125 million users, Goodreads is the world’s largest site for readers.

When you first log in (it’s free), you rate 20 books you’ve read. Then the site generates customized recommendations for you.

A great resource for finding books you’ll like!

Recommended Listening
How the Chandlers Built Goodreads

Otis Chandler was a young computer programmer in LA when he hatched the idea to build a web site for book lovers. A friend told him there wouldn’t be a large market for such a site. But Chandler pushed on, joined in the effort by Elizabeth who would soon be his wife.

In his fantastic How I Built This podcast, Guy Raz introduces us to Otis and Elizabeth Chandler who share their story. As with every edition of How I Built Thisthe episode featuring the Chandlers is loaded with business lessons and inspiration.

Recommended Viewing
How to Accomplish More in Less Time

I’m a proud member of Experts for Entrepreneurs (e4e) in St. Louis — a group of business leaders that hosts monthly live events with outstanding presentations to help you grow your business steadily, run it more efficiently, and live the life you want to lead. Here’s a great presentation from a recent e4e event- Cathy Sexton and Dale Furtwengler on how to accomplish more in less time.

Recommended Reading
Setting the Table

Today (March 14) is Danny Meyer’s birthday.

He’s the restaurateur who started Shake Shack after building an empire of high-end restaurants in New York. 

And he wrote one of the finest books on customer service I’ve ever read — Setting the TableI’m re-reading it now. It’s one of those business books I crack open every couple of years. 

No matter what kind of business you run, you’ll learn something in this book about how to delight customers and keep them coming back. 

Words to Ponder
…from Albert Einstein

Albert Einstein was born on this day in 1879. He once said,

“If you can’t explain it simply, you don’t know it well enough.”

Don't go away yet..

p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.

Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:

1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics  to Transform Your Content from Ignored to Adored.

2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.