How the U.S. Grant Playbook Can Help Your Business


Here’s a TV recommendation:

Watch “Grant,” the new three-part documentary on the History Channel (here’s the trailer). 

Ulysses S. Grant was a complicated man.

Some historians have painted him as a drunk, a villain, a reckless general who got lucky, a corrupt politician.

This documentary rewrites that history.

It exposes some of the warts. But generally, it portrays Grant as a military genius — a great tactician and strategist — who won the Civil War for the Union.

And it portrays him as a visionary and brave politician who believed in the idea that “all men are created equal.” He tried to reconstruct America to live up to that ideal.

Here’s the thing I found most interesting about Grant, the thing that inspires me to write about him here:

He was relentless. He always chose to act, rather than react. He believed that you win when you take the initiative. You lose if you wait for the action to come to you.

So it goes in business.

That’s especially true this year.

I see so many business leaders who press pause, stop moving, lose initiative, wait for the action to come to them.

I see others who recognize these dark days but still move forward, inch by inch. They’re relentless. They choose to act, rather than react. They take the initiative. They don’t sit still, praying for good outcomes, while bad outcomes approach.

Those are the leaders looking for ways to improve their operations, improve their sales, improve their marketing…

…improve their stories so their business can move forward now and thrive later. 

Don't go away yet..

p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.

Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:

1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics  to Transform Your Content from Ignored to Adored.

2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.