How Ryan Reynolds and I “Team Up” to Make You Laugh…
It’s National Cocktail Day!
Rather than have a two-martini breakfast, I spent the morning researching what cocktail marketers have been stirring up.
And I came across this:
Heartthrob-actor-turned-entrepreneur Ryan Reynolds revealing “The Process” to make Aviation Gin.
Reynolds is not a paid spokesman. He co-owns the company. He’s a brilliant marketer. And he knows…
Brilliant marketers
weave humor
into their messages.
Don’t take my word for it.Ā Take a look…
What does this mean for you?
Well…
…this means ABSOLUTELY NOTHING IF…
…you plan to dish out the same old boring “blah, blah, blah” content. 
It you prefer to be a brilliant, client-attracting marketer, do as Ryan does (and I do):
Weave humor into your messages.
“But, Tom, I’m not funny. I don’t have any amusing anecdotes. I don’t know any good jokes,” says Billy Blah.
Fear not, Billy.
Do as I’ve done…
…right here, right now…
…in this email.
CURATE amusing content.
Four out of five dentists surveyed agree: I’m not as funny (OR good-looking) as Ryan Reynolds.
But I don’t let that stop me. I just borrow his funny stuff and share it with you.
We marketers call that “content curation.”
And if you curate the right way…
You can create
far better content
with far less work.
Let me repeat the caveat: “IF you curate the right way…”
If you curate the wrong way, you will undermine your standing and authority.
If you curate the right way, you inform, entertain, amuse, and delight your followers — with greater ease and efficiency.
“But, Tom, how do I curate the right way?”
Good question, Billy.
You’ll find all the answers to that question (and many more) when you buy my soon-to-be-released program…
ļø Email Marketing Power ļø
Coming soon. Stay tuned for details.
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get theĀ Story Power Profit PackĀ -- 52 Strategies, Tips, and Tactics Ā to Transform Your Content from Ignored to Adored.
2) Watch theĀ free, 7-minute Micro-Training: āThe 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.ā
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And moreā¦ If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. Iāll contact you with more details.
4) Work with me one-on-one: If youāre interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to āSpeaking Engagement.ā Iāll circle back to discuss the possibilities.
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