Don’t Press the AI Easy Button Until You do This…

Want to know why I share so many stories…

…and why you should, too?

Here’s the answer, pulled from Pointer #1 in the Story Power Profit Pack:

Stories Can Power-Up Everything

I write long stories in my (almost)-daily emails and short stories in social posts. I weave stories into webinars, sales calls, and coaching sessions. I tell tales on podcasts I host — and on ones where I’m a guest.

Stories work everywhere and all the time — not just in occasional emails or posts. During sales calls, stories help prospects relate to you and see the power of your products and services. On your website, stories improve engagement and inspire action.

At networking events, tiny stories (more on that in Power Pointer #23) help you establish better, stronger relationships.

In social media comments or messages (even in a short comment or message), you can weave in powerful stories.

And, perhaps, most importantly, in interactions with clients and co-workers, stories build bonds.

Storytelling will make you a better coach, consultant, or professional service provider. Storytelling will make you a better leader. Storytelling will make you a better coworker, friend, and family member.

Why? Because the skills you develop as a storyteller will help you build stronger, longer-lasting human connections. They will help you ask the right questions, and deliver answers clearly, concisely, and creatively.

Next week, I’ll tell you about some powerful AI tools I’ve been whipping up in my Make-Life-Easier Laboratory.

And one of the things I’ll emphasize when I unveil those tools: If you want AI to generate effective, story-powered content, you must FIRST understand how to do it without AI.

If you press the AI Easy Button without understanding how to assemble great content, you won’t know the difference between great AI-generated content and crappy AI-generated content.

And, believe me, I’m seeing mountains of crappy AI-generated content.

Important question: Do you know the difference between AI-generated content that works and AI-generated content that DOES NOT?

What good is generating content fast if it doesn’t work?

That’s why I created the Profit Pack to give you a playbook to assemble story-powered content that transforms your content from boring (ignored by prospects) to brilliant (inspires prospects to hire you).

Go ahead and use AI (I do). But don’t press that Easy Button until you know how to create brilliant, story-powered content WITHOUT a robot’s help.

The Profit Pack will help you do it.

Get a copy here.