RecomMONDAYtions ~ 2026.04.06
Recommended Resource
The Unofficial LinkedIn Algorithm Guide for Marketers
I recently downloaded the The Unofficial LinkedIn Algorithm Guide for Marketers from Trust Insights and found it very useful.
It cuts through the guru noise and explains how LinkedIn’s AI-driven system actually evaluates your content. Updated through March 2026, it includes three practical checklists — for your profile, your content, and your daily activity — plus a NotebookLM instance so you can ask follow-up questions.
Best of all, it’s free.
Recommended Book
The Most Powerful Sentence of All Time
In The Most Powerful Sentence of All Time, a struggling CEO named Barbara discovers a single, mysterious sentence that transforms how she sells, speaks, and connects — taught to her by an unlikely guide.
This engaging fable shows business owners, mission-driven leaders, and aspiring speakers how to craft a message that captivates, clarifies, and converts.
Read the book and then join us on Thursday, April 23 at 2:30 p.m. when we discuss The Most Powerful Sentence of All Time with the author, Neil Gordon.
Every month, Ted Prodromou and I choose a great business book for Book Club members to read. We meet on the fourth Thursday to discuss how we can apply the book’s lessons to our businesses.
Here’s the link for the April 23 meeting:
https://us02web.zoom.us/j/84212203162?pwd=XAgTnrSHp6KcjD5XRUtRaOsfEggnkb.1&jst=2
Recommended Post
5 Mistakes Most Public Speakers Make
Speaking of Neil Gordon, he has a blog, loaded with valuable posts to help you become a more effective communicator. Here’s one of my favorites.
Podcast (The Story Power Marketing Show)
How to Turn AI Into Your Smartest Marketing Strategist (with Ray Jang)
Ray Jang is the Founder & CEO of Atria, the world’s first AI Creative Strategist platform. He’s leading a new wave in marketing innovation, using AI to help brands create smarter, more effective campaigns without losing the human touch.
Known as “the ads guy who hates ads,” Ray challenges how marketers think about testing, scaling, and storytelling in an age of AI-generated content overload. His insights have earned him an audience of over 50,000 followers on LinkedIn, where he shares practical frameworks for marketers navigating this new era.
Ray shares his transition from TikTok’s global growth strategy to entrepreneurship, describing his first venture, a gaming-platform, that stalled. That led to a pivot into helping other companies grow, quickly validating the new direction with early revenue.
He and I discuss using AI to mine performance data to identify what’s not working, how to bridge creative and analytical perspectives, and the importance of emphasizing storytelling and authenticity as key differentiators in an AI-compressed world.
DISCUSSED INTO THIS EPISODE
00:54 Meet Ray Jang
02:15 Leaving TikTok and First Startup
04:59 Pivot to Growth and Storytelling
06:35 What Atria Does
09:30 Strategy Over Ad Generators
11:16 Finding Signals in Data
16:52 Creative Meets Analytics
21:25 Experimentation Mindset Pizza Analogy
25:37 Clarity Over Speed
28:30 Storytelling in an AI World
30:46 Where to Find Atria
33:31 Final Thoughts Wisdom Workers
37:01 Wrap Up and Resources
38:39 Outro
FULL EPISODE VIDEO: vimeo.com/1178727755
CONNECT WITH JIM
Listen on…
Recommended Video
What Successful Negotiators Do Differently | Kathryn Valentine
Most people hate negotiating. And even when they try, it often feels awkward… or worse, backfires.
In this short TED talk, Kathryn Valentine flips the script with a simple, powerful idea: stop negotiating like it’s a battle… and start treating it like a collaboration.
Her 4-part framework helps you ask for what you want — more money, better terms, more flexibility — without damaging relationships or feeling pushy.
This is especially valuable if you’ve ever softened your ask, second-guessed yourself, or walked away from a conversation thinking, “I should’ve handled that better.”
Words to Ponder
“Absolute belief in your right to success is not arrogance. It is the baseline for top performance.”
– Dan Kennedy
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics to Transform Your Content from Ignored to Adored.
2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.
4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.
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