A Sneak Peek Before The Doors Open

This thing is under lock and key until 12 a.m. Thursday.

But I figure I can give you a sneak peek so you’re ready when the doors open.

🤫 Look…

John McIntyre asked me and 10 other top copywriters — John Carlton, Doberman Dan, John Bejakovic, and many others — to contribute premium products for:

2025’s Black Friday Copywriting Vault

$3,342 of real copywriting products for only $299.

I know. Tis the season for marketers to pitch their Black Friday deals with outrageous value claims.

What makes this bundle unique?

It contains REAL products, for sale right now for real dollars.

If you add ’em up, the bill would be $3,342.

How much do you need to invest to unlock the Black Friday Copywriting Vault? $299.

My contribution to the vault, alone, sells for more than that.

It’s the new and improved version of The Email Assembly Blueprint.

You can buy The Email Assembly Blueprint here — right now — for $497.

But why would you do that when you can get it for $299 starting tomorrow?

And that’s just one of many jewel in the vault’s treasure trove.

The Vault includes:

🔐 John Carlton’s Kick-Ass Copywriting Secrets of a Marketing Rebel. From the world’s greatest living copywriter, the underground playbook that trained an entire generation of A-list copywriters.

🔐 Jon Buchan’s Charming Facebook Ads Lead Generation Pack.Proven templates Jon used to generate so many leads in his first week that he had to pause the ads to deal with them all.

🔐 Doberman Dan’s The 60-Minute Copy Cure. Doberman Dan (and Terry Dean) are handing you the exact “fill-in-the-blanks” copy templates they’ve used to generate millions in sales over their combined 46 years as direct response copywriters.

🔐 Derek Johanson’s 30-Second Survey Product Finder Prompts + Voice Mode Prompts. The exact AI prompts he used to analyze his survey data and figure out his next winning product. These aren’t generic “ask your customers what they want” prompts.

🔐 Tom Ruwitch’s (that’s me) Email Assembly Blueprint. The simple, four-piece system to quickly and consistently assemble irresistible, client-getting, profit-generating emails — without ever feeling stuck or working your tail off. Plus, it reveals the right way to use AI so you stand out, earn respect, and get hired — without sounding like a robotic imitation of a human who’s no different than the other AI-addicted, ignorable nobodies.

And I’m just getting started.

What’s In a Name?

I have a bone to pick with John McIntyre.

He calls this a “Black Friday” offer, but the doors open at at 12 a.m. Thursday — eight days before the traditional, post-Thanksgiving “Black Friday.”

So be it.

But then John calls this a deal for “copywriters” — as if you have to be a professional writer to benefit from these products.

Don’t be fooled by the name.

Anyone who runs a business will benefit from the treasures in the Vault.

So tune in tomorrow.

Same bat time. Same bat channel.

I’ll send you the link to unlock the vault.