RecomMONDAYtions ~ 2024.07.15

Recommended Resource

📹Fathom – AI Notetaker

I used to use Otter.ai to transcribe and summarize Zoom and other online meetings. No more. Fathom is better! It records the meeting (and saves the video), generates a very accurate transcript, and summarizes the meetings in different ways — depending on the type of meeting it is.

I’ve invested in the premium/paid version $180/year. Well worth it for the time it saves and the insights it offers!

Recommended Viewing

🧠 How your brain responds to stories — and why they’re crucial for leaders

This is a great TED talk from Karen Eber. From the YouTube summary: How do the world’s best leaders and visionaries earn trust? They don’t just present data — they also tell great stories. Leadership consultant Karen Eber demystifies what makes for effective storytelling and explains how anyone can harness it to create empathy and inspire action.

Podcast (The Story Power Marketing Show)

📡How to Command Attention as a Podcast Guest (with Jeremy Slate)

Jeremy Ryan Slate co-founded Command Your Brand—a new media public relations agency designed to help entrepreneurs share their message by appearing as guests on podcasts. is the host of the Create Your Own Life Podcast, which studies the highest performers in the world.

DISCUSSED IN THIS EPISODE

~ The Surprising Lessons Modern Marketing Can Learn From Early Roman Propaganda

~ How to Provide Useful Information to Build Respect With Listeners

~ The First Question to Ask if You’re Ever a Podcast Guest

~ What Makes a Great Podcast Guest and Why You Should Work to Be One

~ Tips to Avoid Wasting a Great Podcast Episode

~When to Seek Professional Help With Podcast GuestingView/listen on the Story Power Marketing Show website or wherever you get your favorite podcasts.

Recommended Reading

 Roadblocks You Can’t Ignore

I receive and read George Sotiropoulos’ daily emails so I know: He knows how to transform a business from one that you serve to one that serves you.

In Roadblocks You Can’t Ignore, he outlines 10 roadblocks holding you back from the freedom you deserve — and he tells you how to get past those blocks.

I read the book, and said, “great idea” when Ted Prodromou recommended it as this month’s selection for the Mastermind Book Club. Each month, Ted and I choose one book for the Club to read and discuss. On the fourth Thursday (July 25 this month), we meet live on Zoom to discuss the book.

The Club and meetings are free to attend. But you have to join the Club in advance to get the meeting notices and Zoom link.

Recommended Training Archive

 Club Storyville (7-Day Trial)
Last week, I hosted a live training called “The Proven P.L.A.N to Create Client-Attracting, Profit-Generating Content — Without Writer’s Block.” I’m not sharing the replay recording with just anyone. I’m sharing it — and recordings of all the live trainings I deliver this year and on — with Club Storyville members.

Club Storyville is an exclusive, online community and treasure chest for savvy business leaders who want to create more captivating, client-attracting, profit-generating emails, social posts, videos, landing pages, and other content — without getting stuck or working their tails off.

You can sign-up today for a 7-day trial.

Details and sign-up here.

Words to Ponder

“Life has got a habit of not standing hitched. You got to ride it like you find it. You got to change with it. If a day goes by that don’t change some of your old notions for new ones, that is just about like trying to milk a dead cow.”

– Woody Guthrie