How to Churn Out Stories Like Paul Harvey
It’s Paul Harvey’s birthday (September 4).
Never heard of him?
Never heard him?
Well, now’s your chance.
Paul Harvey (1918–2009) was a legendary radio broadcaster who, at his peak, reached 24 million listeners per week.
Here’s a classic Harvey clip about…
…well…
…you’ll just have to listen to the end to find out…
Harvey delivered thousands of “The Rest of the Story” broadcasts, which aired six days a week from 1976 until his death in 2009.
Most of his stories used the same framework…
✓ The signature opening (“Now… the rest of the story”)
✓ The setup
✓ The challenge
✓ The surprising twist
✓ The takeaway
✓ The signature closing (“Because now… you know the rest of the story”)
The best storytellers ASSEMBLE content using frameworks. The “Rest of the Story” Framework is one of many.
Frameworks enable broadcasters and marketers to churn out dozens, hundreds, even thousands of stories without getting stuck…
And those stories help them build adoring audiences who tune in and stay tuned.
If that’s what you want for your business, grab the Story Power Profit Pack.
You’ll get the proven framework I use to assemble most of my client-attracting, profit-generating stories…
…so you can transform marketing from a painful slog to a profitable walk in the park.
Grab it here.
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics to Transform Your Content from Ignored to Adored.
2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.
4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.
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