A Story About the Client-attracting Power of Stories…
Happy World Storytelling Day.
Let’s celebrate with a quick story about the client-attracting power of stories.
At Stanford University, Chip Heath asked his students to give one-minute speeches that contained three statistics and one story.
Some time after the speeches, Heath quizzed students on what they heard.
Only 5% of the students remembered a single statistic.
On the other hand…
…63% recalled the stories.
Stories stick! We humans are wired to remember and respond to stories.
That’s why storytellers stand out above those who dish out the same old boring “blah blah blah” content.
And that’s why I’m launching Club Storyville next week…
…so you can harness the client-attracting power of storytelling.
Stay tuned for details.
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get theĀ Story Power Profit PackĀ -- 52 Strategies, Tips, and Tactics Ā to Transform Your Content from Ignored to Adored.
2) Watch theĀ free, 7-minute Micro-Training: āThe 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.ā
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And moreā¦ If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. Iāll contact you with more details.
4) Work with me one-on-one: If youāre interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to āSpeaking Engagement.ā Iāll circle back to discuss the possibilities.
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