I Know You Can…
Remember Thomas the Tank Engine?
You know, the locomotive from the children’s book with the round face, big black eyes, and rosy cheeks who says, “I think I can. I think I can.”
Yesterday, I met an alternative-reality Thomas in an old Far Side cartoon.
Thomas sits on a city sidewalk. People walk by barely noticing him.
He has sunken eyes. Slumped shoulders. A giant frown.
His top hat sits on the sidewalk in front of him, filled with a few coins and dollar bills.
Propped in front of him, a sign that reads:
“I thought I could. I thought I could.”
Poor Thomas.
Reminds me of business people who struggle with content marketing.
When it comes to creating business-building content, there are three kinds of Thomases:
- “I Think I Can” Thomas
- “I Thought I Could” Thomas
- “I Can and Do” Thomas
Which Thomas are you?
I developed the P.L.A.N. framework to help “I Think I Can” Thomas and “I Thought I Could” Thomas transform into “I Can and Do” Thomas.
I’ll teach you the P.L.A.N. next week — on Thursday, July 24, 7 p.m. ET, 4 p.m. PT.
The training is called:
“Turn Content Into Clients: The Proven “PLAN” to Get More and Better Leads, Inspire Prospects to Hire You, and 3X Profits — Without Ever Feeling Stuck.”
Click the button to get the details and save your seat.
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics to Transform Your Content from Ignored to Adored.
2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.
4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.
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