RecomMONDAYtions ~ 2025.07.07
Recommended Reading
š¤Ā ‘I’m being paid to fix issues caused by AI’
If you’re planning to use AI to create content for you, this is a must-read.
The big takeaway: You still need human editors to clean up the messes AI can create.
My take: That’s not an argument against using AI; that’s an argument for using AI the right way.
Recommended Resource
š¤Ā 7 Step Guide To Fearless Speaking
I recently downloaded and read this free guide from Dr. Doreen Downing, and I recommend it for anyone who speaks publicly. I’m a confident public speaker, and I still found gems in this guide that will help me elevate my speaking game.
Recommended Books
šĀ Modern Wisdom, Ancient Roots
Ever feel like time’s slipping away, leaving you with unfulfilled potential and a low hum of anxiety?
If yes, you’ll enjoy Modern Wisdom, Ancient Roots by Dr. Srikumar Rao.
He’s distilled powerful life lessons from ancient wisdom into quick, easy-to-read chapters
The big idea: you can achieve incredible things and find inner peace, not by working harder, but by changing your mindset.
Ted Prodromou and I have chosen this book as the July selection for The Mastermind Book Club.
Every month, Ted and I choose a great book for members to read and discuss.
We’ll meet live on Zoom — July 24, 2:30 p.m. ET — to disucss the book. Dr. Rao will be our guest at the meeting.
Join the ClubĀ hereĀ (it’s free). Members will receive meeting reminders with the Zoom link later this month.
Another Recommended Resource
š”AI Copywriting Secrets (Volume 2)
Still available for those who missed it last month…
John McIntyre invited some of the world’s top marketers and copywriters to reveal how they have harnessed AI to make their lives easier and their businesses more profitable.
Garfinkel, Adil Amarsi, Bill Mueller, Bob Bly, Chris Orzy, Daniel Throssell, David Deutsch, John McIntyre, Jon Benson, Lukas Fisher, Rob Marsh, Sam Woods, Shiv Shetti, and me…
…all sharing our best prompts, hacks, and frameworks to leverage AI to save time and land more/better clients.
I sent a lot of emails about this last week because it’s too valuable to ignore.
The early-bird discount is no more. But even at it’s current price, the value far exceeds the investment.
Recommended Event
šĀ Jon Keel’s LinkedIn Masterclass
LinkedIn master Jon Keel is hosting his 33rd(!) LinkedIn Masterclass Workshop on July 8, 9, and 10.
LinkedIn has already made over 70 changes and updates to the algorithm and the platform in 2025. If you want to use LinkedIn to grow your business, you need to understand what’s happening on the platform.
Here’s what Jon will reveal:
~ Latest LinkedIn Features: Discover the newest tools and updates to help you stay ahead of the curve.
~ Enhanced Visibility: Learn how to leverage LinkedInās features to attract potential clients and opportunities.
~ Optimized Strategies: Gain actionable insights on how to utilize LinkedInās latest features effectively to enhance your networking and lead generation efforts
Event Details:
Tuesday, Wednesday, Thursday
July 8, 9, and 10
4-5 p.m. ET
ClickĀ hereĀ to register and secure your spot today!
Podcast (The Story Power Marketing Show)
š”How to Use a Marketing VA to Free Your Time and Grow Your Business (with Kirsten Graham)
Kirsten Graham understands that time is the most valuable asset for business owners. That’s why she helps them transition from being invisible to gaining visibility with the right audiences. Through strategic video marketing and podcast guesting, Kirsten empowers business owners to build authority and generate quality leads. Plus, with the support of a VA, business owners can free up their time to focus on growing their income.
In this episode we delve into the ‘invisible problem’ many business owners face, the power of video content for local SEO and client engagement, and how a marketing VA (Virtual Assistant) can streamline content creation.
Kirsten also tackles common objections to hiring VAs, such as the time needed for training and concerns about quality, ultimately demonstrating how delegating content tasks can free up business owners to focus on growth. Practical insights and resources are shared for those looking to enhance their marketing efforts.
DISCUSSED IN THIS EPISODE
~01:44 The Invisible Problem in Business
~02:16 The Power of Video and Podcasting
~08:15 Leveraging Virtual Assistants for Business Growth
~09:28 Creating and Repurposing Content
~16:49 Overcoming Objections to Hiring VAs
~21:13 Kirsten’s Services and Final Thoughts
FULL EPISODE VIDEO
Words to Ponder
āIt is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.ā
~ Arthur Conan Doyle
Creator of Sherlock Holmes
Don't go away yet..
p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.
Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:
1) Get theĀ Story Power Profit PackĀ -- 52 Strategies, Tips, and Tactics Ā to Transform Your Content from Ignored to Adored.
2) Watch theĀ free, 7-minute Micro-Training: āThe 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.ā
3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And moreā¦ If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. Iāll contact you with more details.
4) Work with me one-on-one: If youāre interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.
5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to āSpeaking Engagement.ā Iāll circle back to discuss the possibilities.
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