RecomMONDAYtions ~ 2025.01.27

Podcast (The Story Power Marketing Show)

📡 Quiz Your Way to Business Growth (with Maxwell Nee)
In this episode of the Story Power Marketing Show, I discuss the advantages of quiz marketing with Maxwell Nee, Chief Revenue Officer of ScoreApp.

With over 6,800 paying clients, ScoreApp helps businesses use quizzes to engage prospects, gather valuable data, and provide personalized, instant feedback.

Maxwell shares strategic insights on deploying quizzes effectively across different business models and stages, illustrated with practical examples.

The conversation covers the compelling nature of gamified quizzes, the importance of valuable lead magnets, and the framework of ScoreApp’s platform, including AI-driven campaign creation and CRM integration.

Listen on Apple or Spotify.

Episode video: here.


Recommended Events

 Dream Client Attraction AI-Makeover Challenge

💡STARTING TODAY – STILL TIME TO SIGN UP

The Dream Client Attraction Makeover Challenge, a FREE five-day program led by Facebook ad expert, Dr. Theresa Pantanella.

This challenge is designed specifically for entrepreneurs like you who want to transform their client acquisition strategies.

It starts TODAY — Monday, January 27, and runs every day this week (Jan 27th – Jan 31st). Every session begins at 11 a.m. ET, and runs for about 45 minutes.

Over five days, you’ll learn practical tools and insights that will help you create ads that not only attract attention but also convert. Plus, you’ll gain access to a supportive community of like-minded entrepreneurs!

Join the challenge now. It’s free.


⛏️ Pickaxe Bot Workshop with RJ Redden

If you’re interested in creating time-saving, AI-powered bots, you’re gonna want to attend this…

RJ Redden, founder of Black Belt Bots, is my go-to AI expert.

She and I are building powerful AI bots for my business. On Wednesday, she’ll show you how to build some for yours — using our favorite AI-powered bot-builder, Pickaxe.

Pickaxe is much more powerful, flexible, and secure than ChatGPT. RJ will cover how to build a Pickaxe bot, step by step. She’ll also share her secret prompting practices.

You’ll walk away with your very own Pickaxe started! Last and definitely not least, one of the cofounders, Mike Gioia, will be with us on the workshop!

When: Wednesday, Jan. 29, 11 a.m. to 3 p.m. EST. Recoding will be provided for registrants who can’t attend live.

Details and registration here.


Recommended Reading

📝 Three Tricks for Self-Editing
Whether writing a short email or a long book, you have to know how to edit your work — leave the good stuff, cut the bad stuff.

Austin Kleon says this: “Notice when you’re boring yourself, and either cut the boring parts, or skip writing them altogether.”

Then he shares more great tips in a short video.

You can find it all here.


Recommended Listening

📡 Yours Truly on the Million Dollar Relationships Podcast
What makes meaningful relationships and captivating storytelling essential for transforming both your business and personal life?

That’s one of many questions I explore with Kevin Thompson on his great podcast, Million Dollar Relationships.

Also discussed in this episode:

✔️ How I discovered the importance of storytelling in business.

✔️ Why content creation is about craft, not magic.

✔️ How to overcome writer’s block.

✔️ Relationships as the foundation for success.

✔️ The value of acknowledging those who support us.

✔️ My unique and powerful “earned gratitude” practice.

Listen on Apple or Spotify.


Words to Ponder

Wolfgang Amadeus Mozart was born on this day in 1756. He said this:

“To win applause one must write stuff so simple that a coachman might sing it.”

Don't go away yet..

p.s. Coaches, authors, and consultants hire me to power-up their creative content and storytelling to captivate prospects, stand-out and book more business.

Whenever you're ready, here are several ways I can help you become a storytelling stand-out so you'll land more clients without pitching and prodding:

1) Get the Story Power Profit Pack -- 52 Strategies, Tips, and Tactics  to Transform Your Content from Ignored to Adored.

2) Watch the free, 7-minute Micro-Training: “The 3 Most Important Storytelling Keys to Captivate Prospects and Inspire Them to Act -- Without Pitching and Prodding.”

3) Become a Story Power VIP: Master how to discover, assemble, and deliver business-building stories. Twice-monthly live masterclasses. Members-only content. One-on-one feedback and consulting sessions. And more… If you'd like to learn more about our VIP program, just reply to this email and put "Story Power VIP" in the subject line. I’ll contact you with more details.

4) Work with me one-on-one: If you’re interested in working directly with me -- to discover, assemble, and deliver powerful, business-building stories -- simply reply to this email and change the subject line to "Private Client." Tell me a little about yourself, your business, and what you'd like to accomplish, and I'll reply to discuss options.

5) Invite me to speak at an event: I can tailor a presentation that meets the specific needs of your organization. Informative. Entertaining. Virtual or live. Potential for continuing education credits when applicable for your group. If interested, reply to this email and change the subject line to “Speaking Engagement.” I’ll circle back to discuss the possibilities.

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Tom Ruwitch

Tom Ruwitch is the founder and CEO of Story Power Marketing. For more than 30 years, he has helped businesses grow by delivering powerful stories using a variety of different media.