Tom Ruwitch
Great Content for Leaders (and Marketers) + Great Calls to Action + Automations to Save Time and Connect with Leads + User-Generated Content Tips + From Samantha Melhorn
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Soon after I began the shelter-from-home thing back in 2020, a friend invited me to join Clubhouse. It was a new app that allowed people to converse in audio chat rooms. He said it was THE NEXT BIG THING. I didn’t sign up right away. But I kept hearing the Clubhouse BUZZ… ….The usual stuff…
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Last week, I toured EPCOT at Walt Disney World with my friend Vance Morris who used to work there and now is the planet’s leading expert on how to “Disnify” your business. As a surprise, Vance invited his pal Dave to share some insider secrets about how Disney World operates today. Dave is a top-dog at Disney.…
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A Great Example of a Story-Powered Marketing Video + Brandi Carlile + Find Your Voice, Change Your Life + Best Live Chat for Your Website + The Power of Being Different…
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Remember that time you parked in a giant lot, and when it was time to return to your car, you couldn’t remember where it was? You wandered around the parking lot like a lost lamb — your fury rising like lava — until you stumbled upon your vehicle. How’d I know about that?! Come on,…
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Sad story… I crossed paths recently with a full time copywriter who’s stuck on skid row. His top client accounted for 80% of the copywriter’s revenue. And then the top client opted for a cheaper option. Poof! There went 80% of the copywriter’s revenue. Now the copywriter is posting to public forums, saying he can’t…
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Save Your Favorite Things from The Internet in One Place + How a Psychotherapist Transformed His Marketing To Sell More + “There’s always been a rainbow hangin’ over your head…”
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Back when he was a star catcher for the New York Yankees, Yogi Berra told a young teammate, “90% of the game is half mental.” OK, maybe Yogi wasn’t as good at math as he was at catching, throwing, and hitting. But he had a point. To succeed in baseball, you need mental focus and…
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I just returned from a week in southern Wyoming where I gathered with high school buddies for some R&R and fishing. The first day on the North Platte River I stood knee-deep in the icy water. The only sounds: The rolling river, the occasional screech of a red-tailed hawk, and the “chirp-chirp” of grasshoppers… …and…
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Ogilvy on Advertising + “The Moment with Brian Koppelman” + An Ogilvy Cheat-Sheet + Why You Shouldn’t Worry About Open Rates + My Favorite David Ogilvy Quote
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