Tom Ruwitch
I launched my new podcast, The Story Power Marketing Show, back in July. We’re up to eight episodes. Last week’s is a good one. It’s all about being HUMAN. The episode title: “Act Like a Human, Not a Humorless Robot (with Dr. Heather Walker)” The more human you are in your business, the more HUMAN…
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Making “Intentional Connections” in a Remote Working World + What We Can Learn from Introverts + Decisive by the Heath + 5 Storytelling Secerts + Wise Words from the Guy Who Built THE Chocolate Factory
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I usually don’t send emails on Saturday’s. But I make an exception today. In addition to Story Power Marketing, I run a thing calledĀ (ware)HOUSE ConcertsĀ — a venue in St. Louis where (before the virus) we would host intimate concerts in a space that can best be described as a warehouse turned into an oversized living…
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Major League Baseball inducted three players into the Hall of Fame yesterday — including one of my childhood heroes Ted Simmons. So yesterday seemed like a good day for me to release my new e-book that features …5 legendary ads from the Storytelling Hall of Fame. The e-book title: 5 Storytelling Secretsto Help You Captivate Prospectsand…
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I came across this quote from Bill Gates the other day that makes a ton of sense: The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency. For 19…
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I got an email the other day with the subject line that said, “Receipt for P’pal payment…” It came from a marketer named Victory Akpos. I bought software from him last month. I couldnāt understand why Victory sent a receipt now, weeks after my purchase. I worried that, maybe, I accidentally signed up for something…
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My friend Caren Libby posted a beautiful photograph on LinkedIn last week — a meadow with Black-Eyed Susans in full bloom. (That’s the photo above.) In her post, Caren wrote, āI stumbled across this lovely burst of blossoms in the John F. Kennedy trail in Forest Park.ā I loved the post, and I shared it.…
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Sign up for Daniel Throssell’s Emails + Why you think you’re right — even if you’re wrong + (ware)HOUSE Concerts Song of the Day + The Difference Between Simple and Easy + Antoine de St. Exupery, author of The Little Prince, said…
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I met last week with a business owner who was hungry to get new leads. As I dove deeper with him, I learned he has NO idea how to nurture those leads. His plan: Pitch them immediately and pitch them hard. Heās one of those āPleased to meet you. Will you marry me?ā types. The…
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How Tim Ferriss Faces His Fear to Thrive in High-Stress Environments + Lessons from a Guy Who Had a Drunk Bartender Point a Gun at Him… + Kobe Bryant: Storytelling and the Awareness of Fear + The Marketoonist on Brand Loyalty + Seneca on the Stories we Tell Ourselves
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