Recommended Resources
I’m about to tell you a story about a hockey game. Not a hockey fan? No worries. Stick with me. The story is not really about sports. It’s about marketing and mindset. Last night, I went with my son, Jake, to a hockey game. Here in St. Louis, we love the St. Louis Blues. The…
Read MoreDan Sullivan Dispenses Marketing Wisdom + Ted Prodromou and Brian Kurtz + Marketing Lessons from Mark Twain + How a Minor Leaguer Became MVP of the NHL All-Star Game + Dan Sullivan
Read MoreRecommended ListeningGuy Kawasaki and Seth Godin Guy Kawasaki and Seth Godin are two of my marketing heroes. And in this episode of Kawasaki’s “Remarkable People” podcast, they’re together talking about the current state of marketing. This is one of those podcast episodes that I’ll replay many times. Recommended ViewingA Familiar and Funny Customer Service Nightmare Here’s…
Read MoreAnn Handley re: Inviting Subscribers to Share Your Stuff + Mind-Mapping to Get Unstuck + A Better Way to Write a Cold Email + Glen Campbell’s Farewell Tour and Battle with Alzheimer’s + Try a Little Kindness
Read MoreThe Promises and Perils of Artificial Intelligence + A Blood-and-Gore Story with Big Business Lessons + Business Lessons from Tim Cook + Which Media Work Best? A Fascinating and Funny Look… + From Tim Cook, re: Steve Jobs
Read MoreAn Apple App to Control Procrastinating Impulses + Harnessing the Creative Power Within You + Headline Advice – Separating The Good and Bad Advice + Marketing Lessons from Horror Films + From Pablo Picasso
Read MoreRemember that scene in “The Wizard of Oz” when Toto pulls back the curtain so Dorothy and her pals discover the “Wizard of Oz” is merely a man? I’m thinking about that scene for two reasons: 1) After I send this email, I’m hopping in my car with my wife to follow the gray concrete…
Read MoreI just released a new on-demand micro-training (12 minutes): The 3 Most Important Storytelling Keys toCaptivate Prospects and Inspire Them to Buy —Without Pitching and Prodding You can watch the whole thing in less time than it takes to down your second cup of coffee. Click the big button below to watch now. And after you watch,…
Read MoreGreat Content for Leaders (and Marketers) + Great Calls to Action + Automations to Save Time and Connect with Leads + User-Generated Content Tips + From Samantha Melhorn
Read MoreA Great Example of a Story-Powered Marketing Video + Brandi Carlile + Find Your Voice, Change Your Life + Best Live Chat for Your Website + The Power of Being Different…
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