Recommended Resources
I don’t have many nightmares, but when I do have them, they’re usually about college. They go like this: I wake in my dorm, roll out of bed, and realize my history final is TODAY… …but I haven’t attended a single class… …or read a single book. Oh! The horror! I forgot to cram for…
The following question landed in my inbox recently from a business owner who’s struggling to turn his book into clients: *** “Hey Tom — How do I get the names and emails of people who buy my book on Amazon? I’ve made a few sales. But I don’t know who the buyers are.” *** Short…
Recommended Reading šĀ Steve Jobsās 6-Step Rehearsal Process He Used for Every Presentation Thanks to Dave Dee for telling me about this article. A longtime Apple designer breaks down the exact 6-step rehearsal process Steve Jobs used before every big presentation. Youāll get a peek behind the curtain at how he started early, rehearsed like a…
ļøRecommended Video āĀ 404, the story of a page not found Two reasons I love this video: 1) It’s a TED talk that lasts less than 5 minutes. Not the typical 18-minute journey 2) It offers some funny, yet valuable advice. We all hate 404 pages, but Renny Gleeson shows why that moment of frustration is…
Holiday History š š»Ā Shopping for Santa Claus: Origins of Macyās and the Holiday Icon Macy’s introduced the department store Santa more than 150 years ago. It was not the only innovation the store introduced to attract parents and children during the holiday season. ThisĀ articleĀ tells the story. It is loaded with business lessons. Holiday Humor š š»Ā “Santa is…
Recommended Tools šĀ Sales Ready Organization (SRO) Assessment If youāre thinking about how to bring more predictability and profit into your business, my friend Christopher Filipiak has a smart tool called the Sales Ready Organization (SRO) Assessment. I took it myself and Iām already using what it revealed to guide my 2026 planning. In just a…
I’m usually skeptical of those online assessments where you answer a few questions and then get “all the answers.” So when my friend and colleague Christopher Filipiak asked me to try The Sales Ready Organization (SRO) Assessment, I braced for the worst. “Sure, I’ll give it a look,” I told Chris, all while thinking, “Ugh! Not…
Recommended Video šĀ Just Get Started! Moving From Learning To Doing Jeff Walker breaks down the gap between knowing and doing — and why the only real fix is to start before you feel ready. Itās a short, honest reminder that your first steps wonāt be perfect, and thatās the whole point. Worth a watch if…
Recommended Humor šĀ Chasing the Algorithm If you’ve ever found yourself trying to decode how to get your posts and ads seen on Facebook and other social media sites, you have to see thisĀ cartoon and postĀ by Tom Fishburne (a.k.a. The Marketoonist). So much wisdom and humor in this. Recommended Video šĀ The Power of Laughing at Ourselves…
My favorite holiday shopping story… The setting: A big box store in Belleville, Illinois in 1993. A customer leaves her credit card behind after buying a bunch of holiday gifts. Instead of returning the card to the customer, the clerk keeps the card and uses it to pay for a holiday shopping spree at the…