Recommended Resources
I sent you an email yesterday about Brian Wilson and his perfection problem. The big takeaway: It’s better to be prolific than perfect. That’s an idea I’ve shared before. I once wrote an email about Leonardo DaVinci who, like Brian Wilson, got stuck chasing perfection. Same point, different story. I tell that DaVinci story in The…
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Last ChanceThe Authentic Marketing Summit Still time to register for the Authentic Marketing Summit… …An entire event devoted to marketing and selling authentically without pitching and prodding. It’s happening today, and it’s free to register and attend. Registration ends when the program begins at 11 a.m. ET, 10 a.m. CT. I’ll be one of the…
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When Stacey Randall Brown launched her first consulting business, she tried a hodgepodge of “old school business development techniques.” She tried “incessant networking,” free speaking gigs, direct mail, even cold emailing. She generated some business this way, but these techniques did not work consistently well. “I ultimately worked too hard for each client,” Stacey writes. …
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Hi — I’m speaking at The Authentic Marketing Summit on Monday. I’m trying to build up registrations for the event. Please register with your gmail account. No cost. No obligation to attend, although there are some great speakers and you’d learn a lot. https://go.eventraptor.com/summit/the-authentic-marketing-summit-2305/tomruwitch Thanks.
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Recommended EventThe Authentic Marketing Summit An entire summit devoted to marketing and selling authentically without pitching and prodding??? Yes, please! It’s happening on May 15. It’s called the Authentic Marketing Summit. And it’s free to register and attend. I’ll be one of the 12 speakers. My topic: “How to Transform Your Content from Boring to…
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I got this picture of a puppy named Tino in my spam folder this morning. A guy named Neel sent it. Neel wrote: “Before this starts sounding like an email fit for your spam folder, here is Tino saying Hi on my behalf. Now that you know Tino, I can calmly introduce myself…” (Note: When…
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Recommended Viewing/InteractingThe World’s Most Unconventional Intro RJ Redden uses bots, interactive videos, and other smart technologies to create “epic engagement adventures that get people to click that button, connect with you, and convert like crazy.” Her “welcome video” is fantastic — unique, informative, and funny. And most importantly, it demonstrates a creative way you can…
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Recommended ProgramLearn LinkedIn from the Best Ted Prodromou has released a new-and-improved version of his Linked Accelerator program, and I’ve signed up. If you sign up from the link below, you’ll get an amazing deal. I enrolled in the previous version of the program and learned a ton. But LinkedIn changes constantly so its time…
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I founded an email marketing company in 2001 and ran it for 19 years… …which means I spent 19 years hearing naysayers tell me “email marketing won’t work” or “email marketing is dead.” My experience: Email is alive and well, and it works… … … … … …if you know what you’re doing. Therein lies…
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No story today. Just an invitation… Join Dean Isaacs and me on Thursday when we host… 5 Ways to Boost Email ROI This 5in25 training — 5 tips in 25 minutes, followed by Q&A — will reveal 5 strategies you can implement right away to elevate your email marketing and improve results. Dean and I…
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