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RecomMONDAYtions ~ 2025.06.30

By Tom Ruwitch

Recommended Subscription 📨 Learn from a Legend: Drayton Bird When an email lands from Drayton Bird, I read it. Right away. They’re always good. Drayton Bird is a legendary direct response copywriter and marketer who worked alongside David Ogilvy and helped shape modern advertising. Today, he assumes the role of the codgy protector of sacred marketing…

[Last Chance] Working link for AI Copywriting Secrets

By Tom Ruwitch

Hi — I heard from a few people who said the link I sent earlier for AI Copywriting Secrets (Volume 2) was not working. I tested it a moment ago, and it’s working now. Sorry if you clicked and couldn’t get through. But you still have a chance. Less than 3 hours until the price doubles. Get…

“What AI is Really Useful for Is…”

By Tom Ruwitch

Want to hear something weird? Three of the world’s greatest copywriters walked into a room to share their biggest, bestest, business-boostiest AI secrets, and they said… They don’t use AI to write very much. In AI Copywriting Secrets (Volume 2)… ✔️ Bob Bly says: “I don’t have it write copy for me.” ✔️ Chris Orzy says: “…My daily…

RecomMONDAYtions ~ 2025.06.23

By Tom Ruwitch

Recommended Video 🎥 Why Most Business Owners Get Their Book All Wrong Michael DeLon knows how writing a book can boost a business. In this SHORT video, he says most business leaders don’t write books to sell books. There’s another reason to write a book. Watch this to learn how to profit from your book. Recommended Reading 🔗 “Here…

I Gave My Robot Food Poisoning. Here’s the Story…

By Tom Ruwitch

Has this ever happened to you…? Someone teaches, gives, or sells you the “perfect” AI prompt to automate such-and-such business process. You fire up your favorite AI engine… …paste the prompt in the blank box… …click the submit button… …and wait for the magic to begin. Then… WTF!?!?!?!?! 😧 The AI vomits a bunch of garbage. It’s laughably…

The Simple Way to Keep Your Robot From Tripping Like a Deadhead

By Tom Ruwitch

Did you hear the one about the lawyers who asked AI to help them write a legal brief? ChatGPT spit out six fictitious cases. The lawyers didn’t fact-check. The cases went in the brief. The lawyers got busted. $5,000 fine. A stinging reprimand from the judge. And a heaping helping of public humiliation for the…

RecomMONDAYtions ~ 2025.06.16

By Tom Ruwitch

Recommended Events 🧠 Sneak Peek: “Your AI Noggin” Join me on Saturday, June 21 (12 p.m. ET, 9 a.m. PT) when I unveil “Your AI Noggin” — a suite of AI-powered agents to help you turn content into clients without sounding like just another robot. I use my AI Noggin to save thousands of hours on market…

I Can’t Mail You a Baby, But I Can Mail You This…

By Tom Ruwitch

It’s June 13. A dark day in American history. On this day in 1920, the killjoys in the U.S. government outlawed the practice of sending babies through the mail. Back in the day — here in the land of stars, stripes, and questionable judgment — you could suit up the kiddos in their Sunday best,…

What Happens When You Critique AI to its Face?

By Tom Ruwitch

At first, I was reluctant to do it. I mean REALLY reluctant. How do you say to someone (or something) “here are the problems with you and your kind?” But I finally summoned the courage and shared with my GPT-powered robot, B-9(?), the 10 biggest problems with AI. I think we humans need to anticipate…

Tornado and Toto – Biz Lessons from the Japanese Toilet

By Tom Ruwitch

I’m suffering from toilet anxiety. And I gotta say… it stinks. The backstory: A 150-mph(+) tornado pummeled my house last month, and Melissa and I have to move out while we rebuild our roof. We found a nice house nearby to rent for the summer. High ceilings. Comfortable mattresses. GREAT water pressure. And a bunch…