Tom Ruwitch

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7 Secrets to Write Emails that Sell

By Tom Ruwitch

Good Morning: I’ve launched a new video e-course called 7 Secrets to Write Emails that Sell. It’s 7 short videos, one per day, delivered to your inbox over 7 days. Here’s what we cover: How to come up with great ideas for irresistible emails. The key to overcome writers block so you can knock out your…

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Monday Mash-Up ~ Vol. 2, Ep. 23

By Tom Ruwitch

Recommended Reading / ListeningThe Daily Stoic: Ancient Wisdom for the Modern Age I’m a big fan of Ryan Holiday’s The Daily Stoic. I subscribe to his emails. I read his book. I listen to his podcast. The website describes stoicism as, “…a philosophy designed to make us more resilient, happier, more virtuous and more wise–and as a result, better…

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Why Simple Words Sell More Than Big Ones

By Tom Ruwitch

Have you ever been in a conversation with someone who peppers their speech with big, fancy words — just to show the world how smart they are? Yeah. I run into that person a lot. And, I have to admit (gulp!) I used to be that guy. I used to love big, fancy words —…

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Summit Starts Tomorrow. I Speak Friday…

By Tom Ruwitch

Hi — I conducted a group coaching call earlier today, and one of my clients suggested she doesn’t have the “gift” needed to market her business with ease. It’s not a gift we’re born with, I told her. You master marketing and grow your business by learning from the masters. The masters make it look…

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Why You Don’t Need a Muse to Master Marketing

By Tom Ruwitch

There’s a movie I like called The Muse. Albert Brooks plays a screenwriter named Steven Phillips who has lost his “edge.” Everyone says he’s past his prime. So Steven gets a Muse. Not a figurative muse. A literal muse — as in a real-life Greek goddess, a daughter of Zeus. Her name is Sarah Little (Sharon…

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Monday Mash-Up ~ Vol. 2, Ep. 22

By Tom Ruwitch

Six-Figure Summit: Priceless Presentations and the Price is Right + Theresa Carrington, founder of Ten By Three + Marketoonist Mocks the “Next Big Thing” + Suzanne Somers Answer Big Questions + Happy Flag Day + From Harriet Beecher Stowe

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I Met a Remarkable Woman

By Tom Ruwitch

I met a remarkable woman yesterday. Her name is Sarah Walugembe. She lives in Uganda. Her mom left her when she was two months old. Her dad died a few years later. She married when she was 14. She thought marriage was her ticket to a better life. But her husband was a bad man.…

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How Do You Get People to Open Your Emails?

By Tom Ruwitch

Last month, I sent an email encouraging subscribers to answer a few questions: Why do you subscribe to my list and open these emails? What do you hope to learn/accomplish here? Any marketing questions/challenges you’d like me to address in future emails? I got a ton of great feedback and questions, including this one from…

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Old Codger Secrets for Marketing Success

By Tom Ruwitch

Over dinner the other night, my pals and I had one of those “back-in-the-day” conversations. Back in the day, we said, people couldn’t stream music on their phones or computers. We had to buy vinyl records (big as a dinner plate) and play them on bulky record players. If you scratched the record (easy to…

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Monday Mash-Up ~ Vol. 2, Ep. 21

By Tom Ruwitch

Six-Figure Summit: Priceless Presentations and the Price is Right + Affordable Microphones for Better Audio + Fallingwater, Frank Lloyd Wright’s Masterwork + Want More Customers? Solve Their Problems + From Frank Lloyd Wright

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