Tom Ruwitch
Over the weekend, I went to one of those big-box stores that camps a āgreeter” by the front door. As I marched past him, he barely lifted his eyes from his phone as he mumbled, āāmornin.ā Some greeting! Made me think of the great marketing consultant Jay Abraham and a story he told about a…
A System for Scoring + How to Launch a Gifting Program to Wow Prospects and Clients + Why Your Free Consultation Offer Sucks (And How To Fix It!) + An Ode to John Prine + John Prine Wrote and Sang This…
Thereās an old legend about the great mystery writer John D. McDonald. When he was just getting started, he heard writers donāt get āgoodā until after they write their 10th novel. That seemed like a long road to get to āgoodā¦ā So…he put it in gear and wrote 10 novels in ONE year. In no…
Bad news for American curling fans. Big laughs for the rest of us. And a great marketing lesson for good measureā¦ Thereās a company in the Netherlands that makes ātoys.ā The kind of toys not suitable for childrenā¦ …or prudes. “Adult” toys. (Wink, wink.) Anyhow, this toy company paid someone to put their logos on…
Angry Mother-of-Bride Delivers Important Mindset Lesson + James Clear: How to Get 1% Better Every Day + Marketing Legend Reveals 7 Copywriting Sins + #ReadThis #ImproveSocialReach + Gail Sheehy on Growth
Last month, I sawĀ Richard ThompsonĀ at the Sheldon Concert Hall in St. Louis. Heās one of my favorites. A great singer and songwriter and — maybe — the best guitarist Iāve ever heard. During the concert, I turned to my friend John and said: āClose your eyes and listen. It sounds like he has a separate…
Ryan Deiss is one of the most intelligent and successful digital marketing strategists in the galaxyā¦ …and now Iām going to rip him. After you read the story, let me know what you think. Iām interested to hear your thoughts. The story began yesterday morning when Ryan sent me one of those Cyber Monday promotions…
Jack Turk on the Story Power Marketing Show + 25 Types of Humor to Tickle Your Funny Bone (+ Examples) + Get Back Reveals The Beatles Creative Process + LinkedIn Marketing for Introverts + George Harrison
Iām about to tell you a story about a hockey game. Not a hockey fan? No worries. Stick with me. The story is not really about sports. Itās about marketing and mindset. Last night, I went with my son, Jake, to a hockey game. Here in St. Louis, we love the St. Louis Blues. The…
Dan Sullivan Dispenses Marketing Wisdom + Ted Prodromou and Brian Kurtz + Marketing Lessons from Mark Twain + How a Minor Leaguer Became MVP of the NHL All-Star Game + Dan Sullivan