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This May be The Hardest Thing I’ve Done All Year…

By Tom Ruwitch

When I first came up with the idea for my soon-to-be-released Story Power Profit Pack, I thought of publishing it as a pack of playing cards — 52 pointers in all.   I shelved that idea because, as cool as the cards might have looked, they would been less useful than the format I settled on.…

Monday Mash-Up ~ 2022.12.26

By Tom Ruwitch

By bots, for bots… + How to Tame the Tech Monster to Grow Your Business + Tips from a Legend + “52 Things I Learned in 2022” + …From the Marketoonist

How Smart Marketers Turn Pain Into (Mutual) Gain

By Tom Ruwitch

It was the worst of times, it was the best of times. A tale of two doctors.  The first doctor was an orthopedist who “diagnosed” the pain in my forearm by telling me what it wasn’t.  I thought I might have a pinched nerve in my shoulder.  “No, you’re wrong,” she said. (She pulled that…

There’s a Good Reason This Email Is Late…

By Tom Ruwitch

Whoa! Time got away from me this morning. That’s why my email to you has landed later than usual. I rolled out of bed on time (earlier, in fact, than my typical 6 a.m. up-and-at-’em).  I poured some French roast, opened the laptop, and began writing, as usual.  But instead of creating today’s email, I…

Monday Mash-Up ~ 2022.12.19

By Tom Ruwitch

Rudolph’s Origin Story + How to Gain the Clarity and Focus to Create Meaningful Change + Top 100 Tech Innovations + Mike White on Finding that Creative Spark + re: Quality Content

The Secret to Inspire Prospects to Buy — Without Pushing and Prodding

By Tom Ruwitch

I finished reading a great book last night. Flip the Script – Getting People to Think Your Idea is Their Idea by Oren Klaff. My friend Ted Prodromou (a.k.a “America’s leading LinkedIn coach) chose it as this month’s selection for the Mastermind Book Club.  I’m glad he did because it’s a great book.  We’ll discuss it tomorrow (Dec.…

Monday Mash-up ~ 2022.12.12

By Tom Ruwitch

Dan Sullivan and Joe Polish re: “What’s In It for Them” + How to Author Great Content – Even if You’re Not a Great Writer (with Matt Harms) + How to Change iPhone Settings to get Rid of HEIC + Ask for H.E.L.P + re: Dating and Content Marketing

Shameless Pitch Enclosed. Don’t Miss This…

By Tom Ruwitch

In less than 2 hours, I’m hosting a great event with three marketing masters called: Human v. Machine MarketingWhich Produces More & Better Clients? There’s still time to RSVP and attend the 11 a.m. ET (10 a.m. CT) event. And those who RSVP will get a recording if they can’t attend live.  But you have…

Monday Mash-Up ~ 2022.12.05

By Tom Ruwitch

Briskine is a Huge Time-Saver + Social Marketing Secrets to Drive More Traffic & Sales + Why Facing Death Is The Key To Success + Debunking Email Marketing Myths + …from Air BnB’s Co-Founder

How to Turn Social From a Soul-sucking Slog to a Business-building Blast

By Tom Ruwitch

I ran into a sad-sack on a marketing forum this morning who asked, “Is it possible to growa successful businesswithout social media?” My favorite response came from “NotSure2505” who dropped this bomb, “No, that is whythere were nosuccessful businessesprior to social media15 years ago.”  That made me laugh, but it also reminded me:  I’m surrounded…