Recommended Resources
Sad story: A business owner worked his tail off to build a social media following… …only to discover it got him nowhere. Said the sad sack on Reddit: “I have an insta account with 15k followers but I am not able to generate any income from it.” A tale as old as time (or at…
Over on Facebook the other day, a bunch of coaches were moaning and groaning about marketing that turns them off. Webinars overloaded with boring origin stories. Linda started the thread and said, “OMG, I’m on another webinar where we are 45+ minutes in and the talk is still all about this guy and his ‘experience.’…
Recommended Video How to Talk to Veterans About War Today is Memorial Dayāa time to honor and remember the men and women who died while serving in the U.S. military. It’s also a good time to honor and respect those who served and came home from war. Wes Moore is one of those soldiers. In…
I tried to pull a fast one on my AI-powered robot, B-9(?). But heās too smart for that. I asked for reviews of books I was considering for summer reading. One of the books I mentioned: āTidewater Dreams,ā by Isabel Allende. B-9(?)ās response: āāTidewater Dreamsā by Isabel Allende does not exist. It was mistakenly listed…
Ummm… Maybe I’m not cut out for this Godfather thing. A moment ago, I sent you an email with “an offer you can’t refuse.” AND I DIDN’T LINK TO THE OFFER. Let’s fix that. Here’s the email again… This time with the links… Tomorrow, my nephew gets married. And Iām his godfather. That got me…
Yesterday, I shared a cautionary tale about a podcast guest wannabe who accused me of delivering āthinly veiled sales pitchesā on The Story Power Marketing Show. That accusation stung becauseā¦ ā¦I donāt do THINLY VEILED pitches! I do sales pitches without veilsā¦ ā¦and I encourage my guests to do the same. I encourage them to:…
Recommended Viewing The secret to great opportunities? The person you haven’t met yet | Tanya Menon We tend to stick with people who look like us, think like us, and make us feel comfortable. But when it comes to new ideas, big breaks, or fresh opportunities, that comfort zone becomes a trap. Tanya Menonās TED…
On Mondays, I usually send you “RecomMONDAYtions.”Ā Today, I share just one recommendation — for a book I love and encourage you to read. But first, a story to set the stage for the book… Last night, my hockey-lovinā heart was broken. Shattered, really. The 7th and deciding game of the first-round NHL playoff series. My…
A quick excerpt from Chapter 4 of my book,Ā Story Power Marketing,Ā to celebrate the big screen’s most amusing life insurance salesman on National Life Insurance Day. I love the scenes in the movie Groundhog Day when Ned Ryerson (Stephen Tobolowsky) pitches insurance to Phil Connors (Bill Murray). āHave you ever heard of single premium life? Because…
Remember that scene in the Shakespeare play when Romeo meets Juliet? Iāll spare you the kissy details other than to say they liked each other. Later that night, Romeo followed up. He snuck back into Julietās castle, delivered some high-quality content about āloveās light wings,ā and closed the sale, so to speak. But it might…