Recommended Resources
I bumped into a stuck marketer named James on Reddit this morning who asked: “Curious to know how email marketing pros overcome writers block? I’ve spent too much time time staring at blank pages in the past, and usually I just need some kind of inspo to get me started.” Ahhh… A tale as old…
Recommended Reading 🤖 1 delightfully human sentence to help you become a killer writer If you want to be a more effective writer who stands out as a human (not a robotic imitation of a human), read this. Ann Handley is a great writer and teacher who understands AI’s power but also understands the need to for human…
Recommended Reading 🤖 ‘I’m being paid to fix issues caused by AI’ If you’re planning to use AI to create content for you, this is a must-read. The big takeaway: You still need human editors to clean up the messes AI can create. My take: That’s not an argument against using AI; that’s an argument for using AI…
After enjoying one of my never-boring emails, a happy subscriber emailed me to ask: “Where do you come up with this stuff?” I sent her an excerpt from The Story Power Profit-Pack, pointer #36: Places I Find Stories – A partial list… Movies. Books (fiction and nonfiction). Television shows. The news. My life. My loved ones’ lives.…
Last night I watched an old episode of Curb Your Enthusiasm — the one where Larry gets caught in a thank you sprial. Larry and Cheryl go to a wedding and give a nice gift to the newlyweds. The couple sends a thank you note to Larry. Larry leaves a voicemail for the couple thanking them for…
Today is International Joke Day, and I’m in the holiday spirit. Here’s one Zig Zigler used to tell from stage: A man asks his neighbor to housesit while he goes on vacation. While away, he calls to check in. “How’s everything going?” the man asks. “Well,” says the neighbor, “your cat died.” The man is…
Recommended Subscription 📨 Learn from a Legend: Drayton Bird When an email lands from Drayton Bird, I read it. Right away. They’re always good. Drayton Bird is a legendary direct response copywriter and marketer who worked alongside David Ogilvy and helped shape modern advertising. Today, he assumes the role of the codgy protector of sacred marketing…
Hi — I heard from a few people who said the link I sent earlier for AI Copywriting Secrets (Volume 2) was not working. I tested it a moment ago, and it’s working now. Sorry if you clicked and couldn’t get through. But you still have a chance. Less than 3 hours until the price doubles. Get…
Want to hear something weird? Three of the world’s greatest copywriters walked into a room to share their biggest, bestest, business-boostiest AI secrets, and they said… They don’t use AI to write very much. In AI Copywriting Secrets (Volume 2)… ✔️ Bob Bly says: “I don’t have it write copy for me.” ✔️ Chris Orzy says: “…My daily…
Recommended Video 🎥 Why Most Business Owners Get Their Book All Wrong Michael DeLon knows how writing a book can boost a business. In this SHORT video, he says most business leaders don’t write books to sell books. There’s another reason to write a book. Watch this to learn how to profit from your book. Recommended Reading đź”—Â “Here…