Monday Mash-Up

Tree Trunk Near My House, January 2023 #allthisusefulbeauty You’re Invited  How to Put Personality In Your Content So You Stand Out, Attract Raving Fans, and Land More/Better ClientsA free masterclass on Wednesday, March 6, 2 p.m. ET, 1 p.m. CT because… …People don’t hire you based on what you know. They hire you based on…

“Snowy Symmetry” by Melissa Ruwitch, Feb. 2024 #allthisusefulbeauty Recommended Reading & Event  Mastermind Book Club re: How to Work a RoomJoin Ted Prodromou and me this Thursday, Feb 22, 2:30 p.m. ET (1:30 p.m. CT) as we discuss “How to Work a Room” with the Mastermind Book Club. The author, Susan Roane, will join us.…

Sunrise over St. Louis, Feb. 2024 #allthisusefulbeauty Recommended Reading  How to Work a RoomHave you ever walked into a roomful of strangers and felt uncomfortable? If the answer is yes, you’re not alone! Over 85% of American adults feel the same way. The solution: How to Work a Room, the fully revised Silver Anniversary edition, which…

Near Picton, New Zealand, November 2018 #allthisusefulbeauty Recommended Event  Unmasking AI: Ninja Tools and AI News for Heart Driven CoachesMy pal RJ Redden is an AI master who’s on a mission to harness the time-saving power of AI — while remaining and sounding human. She describes this event as follows: “This isn’t about floating in…

Crazy-doodle Moose spies a squirrel Recommended Reading  The Rapid Lead ActivatorBefore you get to the meat of this great book by Csaba Borzasi, you’ll find testimonials from a bunch of marketing experts, including me. I say: “Csaba breaks things down in ways that enable less experienced writers to get up and go… “…as well as…

Frozen Waterfall, Forest Park, St. Louis, Missouri (2024.01)#allthisusefulbeauty Recommended Event ️⭐Jack Turk’s Copywriting SummitI can’t believe this is free. My friend Jack Turk is a world-renowned marketer who has been called “The World’s Fastest Copywriter” (I wrote about him here.) Now, I call him The World’s Most Generous Summit Organizer. Jack has gather 25+ expert presenters…

Martin Luther King, Jr. leads a civil rights march in Montgomery, AL (March 21, 1965) Recommended Viewing & Listening on MLK Day  MLK and the MountaintopOn April 3, 1968, Martin Luther King, Jr. delivered a speech at the Mason Temple in Memphis, TN. The speech ended with these words; Well, I don’t know what will…

Tampa, Florida; (2023.11.04)#allthisusefulbeauty Recommended Reading  Thinking Fast and Slow by Daniel KahnemanRead this book, and you’ll understand better how human beings think and make decisions. That includes how YOU think and make decisions. Why bother? So you can make informed decisions more and guess less. So you sell more by anticipating what motivates prospects. So…

“Turkey tail” mushroom on fallen tree trunk (Huzzah Creek flood plain; Crawford County, MO; 2023.12.27)#allthisusefulbeauty Happy New Year Welcome to 2024. I hope you had a wonderful, restful, rejuvenating holiday season. I did. Lots of great family time with Melissa, our twins (Maddie and Jake), and our Crazy-Doodle, Moose. Long hours in front of the…

Recommended Viewing  Humor: Serious BusinessThree Stanford professors walk into a room and… …deliver some important insights on why we should weave humor into our business. Viewing time: 5 minutes. Well worth it. Podcast  How to Claim Your Stage to Maximize Your Impact (with Adriana Baer)Adriana Baer is a public speaking coach for leaders and rising…