Tom Ruwitch
Itās almost summer. Time to pack up the kiddos and send them to grandmaās houseā¦ ā¦or campā¦ ā¦or some other far away place. In olden days, here in the good olā USA, you could dress the youngins in their Sunday finest, slap a few stamps on their coats, and drop āem at the post office. …
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Events (All times EASTERN) Collaboration Strategies for a Changing Landscape(Wednesday, June 14, 2-3 PM ET) R.J. Redden and Dean Isaacs host this monthly roundtable designed for forward-thinking decision makers, entrepreneurs, and service providers. They’ll explore the transformative power of collaboration. Try New Things in Your Outreach(Thursday, June 15, 5-7 PM ET)A great networking/learning event hosted by…
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Fifty years ago today, Secretariat buried the field at The Belmont Stakes and became the first horse in 25 years to win the Triple Crown. It’s one of those I-remember-where-I-was moments. The greatest sports performance I’ve ever seen. I was in my living room at my house on Nantucket Lane in St. Louis… …watching with…
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Last week, I visited an online forum where some copywriters were debating the good and bad of AI. A couple of doomsdayers announced they were quitting copywriting to become plumbers or electricians. Maybe they should move to Antwerp where they can work on this building: Brilliantā¦ ā¦and ironic. Iād bet a gazillion dollars AI didnāt…
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Soon after sendingĀ yesterday’s email, I interviewed the great Brian Kurtz for my podcast theĀ Story Power Marketing Show.Ā Ordinarily, days or weeks pass between the interview date and the episode go-live date. But I launched this episode right away because I wanted to get the word out about Brian’s upcomingĀ Overdeliver BootcampĀ which launches on June 20.Ā I…
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A few weeks back, marketing legend Brian Kurtz joined my list, fell in love with my emails, and then shouted so from the rooftops. First the backstoryā¦ For 34 years, Brian worked for the publisher Boardroom, Inc. (now Bottom Line, Inc.) where he handled all marketing activities ā including direct mail, direct response television, e-mail,…
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RecomMONDAYtions Episode #2 In case you missed last week… This is RecomMONDAYtions, a weekly serving of sites to visit, podcasts to hear, videos to watch, resources to try, and more — delivered every MONDAY morning. Enjoy… Events Build a Network That Works(Monday, June 5 — 3:00 PM ET)Last chance to attend this masterclass with Virginia Muzquiz…
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Happy Friday! If you’re free next Thursday, please join me for a live training called… How to Transform Your Emails from Prospect-Repelling to Client-Attracting It’s a new training I unveiled at a private event yesterday. The response was so good I’ve decided to share it with my loyal subscribers. The details: What: Email can generate…
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Yesterday, I met on Zoom with the wise and wonderful David Baer to record an episode for his podcast. I told a bunch of storiesā¦ ā¦the one about the executive coach who used storytelling to turn her content from boring to brilliantā¦ ā¦the one about the worldās greatest copywriter who never suffered from writerās block…
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Over the weekend, I watched the series finale of The Marvelous Mrs. Maisel and heard something I had to share with you. If you haven’t seen the TV series on Amazon, here’s all you need to know: Midge Maisel is a ambitious comedian trying to get her big break. (For those who have seen the…
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