Tom Ruwitch
Here’s a story for your don’t-try-this-at-home file… Last year, a guy in Belgium faked his death and then showed up at his funeral to teach his family a lesson. As mourners gathered and waited for the outdoor ceremony to begin, a helicopter landed nearby. I’m-Not-Really-Dead Guy hopped from the copter with a camera crew behind…
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When it comes to your business in 2024… What’s your #1 New Year’s resolution? Please reply to this email and let me know. I may have some thoughts or resources to help you. My primary resolution? Delegate and automate so I can work less and earn more. Long ago, I thought delegation would increase costs.…
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No story today, just a thought… “It is much easier, as well as far more enjoyable, to identify and label the mistakes of others than to recognize our own.” Daniel Kahneman said that on the first page of his book, Thinking Fast and Slow. Wise insight — the first of many in this book. Slow down…
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Tampa, Florida; (2023.11.04)#allthisusefulbeauty Recommended Reading  Thinking Fast and Slow by Daniel KahnemanRead this book, and you’ll understand better how human beings think and make decisions. That includes how YOU think and make decisions. Why bother? So you can make informed decisions more and guess less. So you sell more by anticipating what motivates prospects. So…
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I mentioned last month how I scarfed down more than 37,238 cookies — give or take — over the holidays. And last year I made nine too many excuses NOT to workout. So this month, I’m back in my home gym — biking, rowing, lifting, sit-upping, and tread-milling. ⬇ Artist’s rendering of me after my work-out ⬇…
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A cautionary tale about trust-busting marketing tricks… Yesterday, I heard about a company offering a $400 discount on its lifetime software license — $97, instead of $497. Tempting. So I visited the site and saw this… “Deal Ends Today….!?” That set my hair on fire. “I better act fast,” I thought. So I checked out some…
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It’s the first week of the new year, and it’s J.R.R. Tolkien’s birthday (Jan. 3). Seems like a good time for this resolution: Embrace conflict without contempt. Tolkien and his literary pals — including C.S. Lewis — inspire my resolve. Tolkien (The Hobbit and The Lord of the Rings) and Lewis (The Chronicles of Narnia) were colleagues…
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I didn’t expect this… I can’t stop thinking about the exhibit I saw the other day at the St. Louis Art Museum… The Culture: Hip Hop and Contemporary Art in the 21st Century. I mentioned it in yesterday’s email, and I shared the description for the exhibition’s section on Brand. This is the thing playing over and…
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“Turkey tail” mushroom on fallen tree trunk (Huzzah Creek flood plain; Crawford County, MO; 2023.12.27)#allthisusefulbeauty Happy New Year Welcome to 2024. I hope you had a wonderful, restful, rejuvenating holiday season. I did. Lots of great family time with Melissa, our twins (Maddie and Jake), and our Crazy-Doodle, Moose. Long hours in front of the…
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When I was a kid, you couldn’t move through a big-city airport without being pestered by people pitching their religion and begging for money. The “Hare Krishnas” were the most notorious. With their shaved heads and orange robes, the Krishnas would approach travelers and offer a small gift. The Krishnas hoped travelers would return the…
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