Tom Ruwitch
At next week’s masterclass (How to Put Personality in Your Content…), I’ll share ways I use AI to help me produce more content with less time and and effort. (More on that below) We’re going to have a big crowd for the masterclass… How to Put Personality In Your Content So You Stand Out, Attract Raving…
Read MoreIn case you missed it yesterday… You’re invited to a masterclass next week called: How to Put Personality In Your Content So You Stand Out, Attract Raving Fans, and Land More/Better Clients. Wednesday, March 6 at 2 p.m. ET, 1 p.m. CT… Click the button below to claim your seat… I’m doing this because… Struggling content…
Read MoreCome and listen to my story ’bout a man named Fred… …(named changed to protect the guilty)… …a poor marketer, barely kept his family fed. You see, Fred was one of those marketers who spouted unproven “rules” — as if they were commandments from the mountaintop. “Rules” full of more bullsh*t than the compost pile…
Read MoreTree Trunk Near My House, January 2023 #allthisusefulbeauty You’re Invited Ā How to Put Personality In Your Content So You Stand Out, Attract Raving Fans, and Land More/Better ClientsA free masterclass on Wednesday, March 6, 2 p.m. ET, 1 p.m. CT because… …People don’t hire you based on what you know. They hire you based on…
Read MoreEarlier this week, a happy reader replied to one of my emails and called it “genius.” I have a love/hate relationship with notes like that. On one hand, I’m delighted she’s delighted. When I send an email, I aim to captivate and delight readers. On the other hand, I don’t like readers to think I’M…
Read More“You’re in big trouble, mister!” I said. My GPT-powered robot, “B-9?” sat before me quietly, hands on his knees, chin on his chest as a delivered the verdict and punishment… “GUILTY & GROUNDED… “No going out this weekend. No Angry Birds on your phone. No binge watching “Real Housewives of Atlanta.” No sudokus or mini…
Read MoreIt’s time for another episode of “Email Rescue — Cautionary Tales from Tom’s Spam Folder” I salvage junk from the folder and share the don’ts-and-don’ts it contains… …so YOU can learn from the spammer’s mistakes… …and create more captivating, less irritating content. The email I’m salvaging landed yesterday at 10:58 a.m. with the subject line…
Read MoreIt snowed here in St. Louis on Friday. By Saturday morning, the melt was on. Melissa opened the front door to go for a walk. She began to step on the door mat, but stopped… …because she saw this… “Snowy Symmetry” she called it when she texted the photo to me. That diagonal line near…
Read More“Snowy Symmetry” by Melissa Ruwitch, Feb. 2024 #allthisusefulbeauty Recommended Reading & Event Ā Mastermind Book Club re: How to Work a RoomJoin Ted Prodromou and me this Thursday, Feb 22, 2:30 p.m. ET (1:30 p.m. CT) as we discuss “How to Work a Room” with the Mastermind Book Club. The author, Susan Roane, will join us.…
Read MoreIt’s not easy to sell a $13+ cookie. I’m not talking about one of those giant, 16″-inch cookie cakes they sell at the mallĀ . I’m talking about a single-serve cookie… …that fits (barely) in a single human hand… …and sells for $13.33… …if you buy a box of 12 ($160, plus $15 for standard shipping).…
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