Inspiration

Categories

How Intention and Action Lead to Beautiful Creations

By Tom Ruwitch

My friend Caren Libby posted a beautiful photograph on LinkedIn last week — a meadow with Black-Eyed Susans in full bloom. (That’s the photo above.) In her post, Caren wrote, ā€œI stumbled across this lovely burst of blossoms in the John F. Kennedy trail in Forest Park.ā€ I loved the post, and I shared it.…

How an Impulse Buy Led to a Legendary Business

By Tom Ruwitch

While on vacation in 1986, a future legend bought a coat in Jackson, Wyoming that changed his life. John wasn’t a legend yet. He was a sales consultant, vacationing in cowboy country. The coat was a full-length ā€œduster.ā€ The kind of coat real cowboys wear. John saw the coat, hanging in the back of Schaefer…

How Yoga Can Help You Become a Better Storyteller

By Tom Ruwitch

I attended a yoga class last week. First time ever. I worked muscles and tendons that hadn’t stretched since the Reagan administration. Some of those muscles protested mildly. Others screamed, ā€œYou’ve got to be kidding me!ā€ Our instructor, Jessica, asked us to bend at the waist and touch the ground. She spotted me in my…

Why You Don’t Need a Muse to Master Marketing

By Tom Ruwitch

There’s a movie I like called The Muse. Albert Brooks plays a screenwriter named Steven Phillips who has lost his ā€œedge.ā€ Everyone says he’s past his prime. So Steven gets a Muse. Not a figurative muse. A literal muse — as in a real-life Greek goddess, a daughter of Zeus. Her name is Sarah Little (Sharon…

I Met a Remarkable Woman

By Tom Ruwitch

I met a remarkable woman yesterday. Her name is Sarah Walugembe. She lives in Uganda. Her mom left her when she was two months old. Her dad died a few years later. She married when she was 14. She thought marriage was her ticket to a better life. But her husband was a bad man.…