Tom Ruwitch

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Marketing Lessons From the Prince of Denmark

By Tom Ruwitch

Picture this: Your dad, the King, is sleeping in the castle garden. His brother creeps into the garden, kills Dad by pouring poison in his ear, marries the Queen, and takes the throne. So it went for Prince Hamlet of Denmark – at least in William Shakespeare’s version of the story.  At first, Hamlet thought…

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You Know The One About “the company you keep?” What do you think?

By Tom Ruwitch

I love it when high-quality people call B.S. on me… …hold me accountable… …get me out of my rut… …share a perspective I hadn’t considered… …inspire me to implement, not dawdle… …encourage me to be my best… …and then guide me to be even better. And I love to offer peers all of the above. …

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Monday Mash-Up ~ 2022.02.07

By Tom Ruwitch

The Hidden Danger in Copying Successful People + Do You Talk At or Converse With Your Prospects + The Art, Drama and Power of Olympic Competition + Why I Noodle, Doodle, and Jot + re: Creativity

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A Unique Chance to Create Dangerously Entertaining Content

By Tom Ruwitch

My favorite Alfred Hitchcock movie is The Trouble With Harry. It’s not a thriller or murder mystery… …although there is a dead body. The dead guy is Harry. He’s lying flat on his back in the woods in Vermont, with a bullet hole in his head, dead as a bug on a windshield. The movie is…

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Ashamed to Sell? Nuh-uh. Here’s the Key…

By Tom Ruwitch

There’s this bloke down under named Daniel Throssell who fills my inbox with entertaining (and informative) story-powered emails every day. I’d like to tell you about a pair of emails he sent last month… …because they’re so spot on… …and so relevant to anyone who has ever struggled with selling their services. Last month, Daniel…

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Monday Mash-Up 2022.01.31

By Tom Ruwitch

Train Your Brain To Become a Learning Machine + PickMyBrain.world + Doreen Downing on the Story Power Marketing Show + The Giant Hand Of Vyrnwy + The Voyage of Discovery

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Willie Nelson and The Power of Creative Content

By Tom Ruwitch

A few days ago, I began reading a book called Keep Going by Austin Kleon. On the very first page, Kleon shares a quote from Willie Nelson. The quote keeps rattling around in my brain:  “I think I need to keep being creative, not to prove anything but because it makes me happy just to do it……

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My Shameful Trip Down the Social Media Rabbit Hole

By Tom Ruwitch

I read a GREAT thing yesterday. It’s from Austin Kleon’s book Steal Like an Artist… “You’re going to see a lot of stupid stuff out there and you’re going to feel like you need to correct it. One time I was up late on my laptop and my wife yelled at me, ‘Quit picking fights on…

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Monday Mash-Up ~ 2022.01.24

By Tom Ruwitch

Show, Don’t Tell + InnovaBuzz with Jürgen Strauss + Jon Keel on the Story Power Marketing Show + A Book to Keep You From Getting Spread Too Thin + From Essentialism…

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The Second-Greatest Thing I’ve Ever Done in the Shower…

By Tom Ruwitch

Remember that time you were in the shower… …and a great idea popped into your head… …and by the time you stepped out of the shower… …the idea was GONE! That used to happen to me all the time. But no longer.  Earlier this week, I got me some AquaNotes! (Thanks, Todd Cherches, for telling…

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