Tom Ruwitch
We interrupt this program to bring you breaking news from Pennsylvania… Dr. Mehmet Oz went shopping at the grocery store because – in his words – his wife wants “some vegetables for crudité.” GASP! Dr. Oz said “crudité” (From Webster’s: crudités ~cru·di·tés ˌkrü-di-ˈtā krᵫ-dē-ˈtā : pieces of raw vegetables – such as celery or carrot…
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I spoke the other day with a business owner who said, “I’m too busy serving my clients to spend time marketing my business.” I hear that occasionally. Maybe you’ve thought that yourself. I responded by citing the great Dan Kennedy who taught me long ago: All who run a business are in the marketing business. …
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My friend Mike walked into his boss’s office last week and said, “I know the economy’s a little shaky right now. But I have three companies after me, and I’ve come to ask for a raise.” He and his boss haggled for a few minutes before agreeing that Mike would get a 5% raise. As…
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Recommended ViewingSpeaking with Confidence and Selling with Authority My friend Jane M. Powers is a public speaking master who knows how to sell from stage. I learn valuable business-building strategies and tactics every time I hear her speak and talk to her. Here’s a great interview she did with SalesPOP! — a digital magazine that…
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Here’s the sad tale of a trivia master I knew back in college. His name was Noah Lott Doolittle. When we played the game Trivial Pursuit, Noah always won. What is the scientific name for a rabbit’s tail? Noah knew. (Scut) Before Hollywood, which New Jersey town was a center for the motion picture industry?…
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A few months ago, I was working on a new version of a 60-minute storytelling presentation. I was tinkering and tweaking, adding and adjusting. I wanted to make it “just right,” and that was holding me back. My friend Susan, who was helping me with the presentation, had seen enough. Gently but firmly, she said,…
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A new thing today… A quick-hit video with Michael DeLon and me. I was in a meeting with Michael yesterday afternoon, and he said something really smart. I planned to write an email about it. But later yesterday, Michael and I decided to shoot a video about it. It’s all about how to build personal connections and rapport with prospects BEFORE…
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Legend has it that in 1912 Dale “Carnagey” urged the Y.M.C.A in New York to pay him $2/night to teach public speaking to business people… …and the Y.M.C.A. told him to get lost. The Y had offered such courses before, and they always flopped. But he was ambitious, and he had a vision. So he…
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Recommended Viewing4 (Stoic) Secrets To The Good Life Here’s another great video from Ryan Holiday, author of “The Daily Stoic” and several other great books. Here’s the video description from Ryan’s YouTube channel: Virtue is one of those words that contains multitudes. If you think about it, being virtuous is not doing one thing all the time, or…
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Yesterday, when I told you about Vance Morris and his DBOS 2022 Live Bootcamp (November 2-4 in Baltimore), I forgot to mention three critical things: DBOS stands for “The Definitive Business Operating System.” The system Vance will share at the event is the same one he has implemented for his own business. This system transformed…
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