Tom Ruwitch

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For Business Owners Who Feel Constantly Behind

By Tom Ruwitch

Back in 2020, when COVID moved me from a commercial building to my home office, Melissa and I rebuilt our backyard. New pool deck, driveway, landscaping, and outdoor kitchen. My home office overlooked the construction site. And for five months, while construction happened, my productivity plummeted. Every time I heard an unexpected “bang!” or a…

The #1 Reason Prospects Tune Out and Move On

By Tom Ruwitch

I don’t have many nightmares, but when I do have them, they’re usually about college. They go like this: I wake in my dorm, roll out of bed, and realize my history final is TODAY… …but I haven’t attended a single class… …or read a single book. Oh! The horror! I forgot to cram for…

How to Bridge the Chasm Between Desire and Doing

By Tom Ruwitch

It’s been less than one week since I began my video quest — 365(+) videos in 365 days — and launched my revamped YouTube Channel. Already, the cold-callers are crawling out of the woodwork. Said one in a LinkedIn message: “Hello. Hope you are doing well. I visited your YouTube channel and noticed it’s not yet…

Why Amazon Book Sales Won’t Build Your Business

By Tom Ruwitch

The following question landed in my inbox recently from a business owner who’s struggling to turn his book into clients: *** “Hey Tom — How do I get the names and emails of people who buy my book on Amazon? I’ve made a few sales. But I don’t know who the buyers are.” *** Short…

RecomMONDAYtions ~ 2026.01.05

By Tom Ruwitch

Recommended Reading 🍏 Steve Jobs’s 6-Step Rehearsal Process He Used for Every Presentation Thanks to Dave Dee for telling me about this article. A longtime Apple designer breaks down the exact 6-step rehearsal process Steve Jobs used before every big presentation. You’ll get a peek behind the curtain at how he started early, rehearsed like a…

Implement More. Work Less.

By Tom Ruwitch

Yesterday, Melissa and I kicked off the new year with a visit to the Saint Louis Art Museum and the exhibit “Anselm Kiefer – Becoming the Sea.” As we entered the exhibit, a museum employee asked us for our zip code and then dutifully recorded it when we told her. The museum tracks where its…

I’ve Made a Crazy Resolution…

By Tom Ruwitch

Happy New Year! See that video below? That’s the first of many to come. My resolution for 2026: Publish at least one new video, every day, for the entire year. 365 days. 365 videos. There! I’ve said it. Cat’s out of the bag. No walking it back now. Check it out. Subscriber to my YouTube…

Looking Forward…

By Tom Ruwitch

Two words I plan to say at midnight when 2025 ends: GOOD RIDDANCE! It’s been a rough year, and I’m glad to see it go. On May 16, an EF-3 tornado tore through St. Louis, leveled my backyard, and ripped the roof off my house. We planned to spend most of 2025 rebuilding. Instead, we…

How Could He Crack Jokes at a Time Like This?

By Tom Ruwitch

On this day (Dec. 30) in 1999, a mad man broke into George Harrison’s house and nearly killed him. The attacker stabbed the former Beatle more than 30 times. If not for his wife, Olivia, joining the fight, George probably would have died. Gruesome, terrible, serious business… …and soon after, George was cracking jokes. After…

RecomMONDAYtions ~ 2025.12.29

By Tom Ruwitch

️Recommended Video ⛔ 404, the story of a page not found Two reasons I love this video: 1) It’s a TED talk that lasts less than 5 minutes. Not the typical 18-minute journey 2) It offers some funny, yet valuable advice. We all hate 404 pages, but Renny Gleeson shows why that moment of frustration is…