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Story Power Stock Stuffer 6 of 8: The Story Behind the Story

By Tom Ruwitch

Story Power Stocking Stuffers – Day 6 of 8. For members of my paid online community, Club Storyville, I regularly break down one of my emails and reveal all strategy and tactics I employed to create it. I call these “The Story Behind the Story.” They’re a great way to learn how to create emails that…

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RecomMONDAYtions ~ 2024.12.30

By Tom Ruwitch

Recommended Reading Ā Do the Cognitive Shuffle to Sleep Better One of my goals for 2025: Sleep better. A key to better sleep: Fall asleep faster. Here’s a way to do it: “The Cognitive Shuffle.” It’s a new twist on counting sheep. And it’s been working for me since I began doing it earlier this month.…

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Stocking Stuffer #5: 7 Secrets to Write Emails that Sell

By Tom Ruwitch

Melissa, Maddie and I have headed to the country for a few days of escape at our family farm in the Ozark foothills. Just a two-hour drive from Story Power HQ in St. Louis. But it feels 2,000 miles away. The water is ice cold, but our crazy-doodle, Moose, doesn’t mind. He doesn’t like to…

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Stocking Stuffer (Day 4 of 8) – A Personal Story

By Tom Ruwitch

Story Power Stocking Stuffers – Day 4 of 8 This one feels a bit more personal. A few months after launching Story Power Marketing, I spoke at a virtual event hosted by Experts 4 Entrepreneurs in St. Louis. The presentation is called “You Can’t Predict Your Future…But You Can Control It” It’s about journeys. The…

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Stocking Stuffer #3: Remove Revenue Roadblocks

By Tom Ruwitch

I’m going to spend the day working on my business, not in it. (Thanks, Michael Gerber, for introducing me to that concept in your “E-Myth” books) Year-end planning. Reflecting on what worked and what didn’t in the past year. Looking ahead and forming strategies and plans next year. Part of the process involves identifying the…

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Stocking Stuffers Day 2: Powerful Persuasion Tips

By Tom Ruwitch

Day 2 of Story Power Stocking Stuffers. Before I share with you today’s gift, “7 Ways to Make Your Marketing More Persuasive,” a story for those reluctant to persuade… A client once told me she didnā€™t want to employ persuasion techniques because she did not ā€œwant to manipulate people.ā€ Thatā€™s a common concern. Hereā€™s how…

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šŸŽ I Come Bearing Gifts

By Tom Ruwitch

 I come bearing gifts Merry Christmas and… Happy Hanukkah. A rare double-header. Today is just the fifth time since 1900 that the first day of Hanukkah and Christmas have fallen on the same date. It last happened on 2005. And it won’t happen again until 2035. So let’s celebrate with some gifts. In the tradition…

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RecomMONDAYtions ~ 2024.12.23

By Tom Ruwitch

Recommended Training Thrive In ’25 30th 3-Day FREE LinkedIn Masterclass/Workshop Jon Keel is a LinkedIn master who is very generous with his time and expertise. Next month, he’ll host a 100% free, three-day masterclass workshop where he’ll reveal everything you need to make LinkedIn an effective tool to grow your business, including how to increase…

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A Video For You…

By Tom Ruwitch

Hi — I’m soft-launching a new program today with some cool bonuses and discounts (good through Saturday). It’s kind of a greatest hits box-set of everything I know about creating profit-generating content, conquering writer’s block, and using AI effectively to save time and money. If you want to know more, check out thisĀ videoĀ with all the…

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Oh no! My Robot is a Lying Sack Of…

By Tom Ruwitch

Back on this day in 1732, Ben Franklin published the first issue of “Poor Richard’s Almanack.” That’s a hook for an email, I thought. So I summoned my AI-powered robot, B-9(?), offered him a cup of freshly brewed coffee, and asked him for some amusing facts about the Almanack. The robot told me this: “In…

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